Please note that affiliate links may be included in some posts.
Wix is a well-known website builder that, according to Wikipedia,
“was first developed and popularised by the Israeli company also called Wix. It allows users to create HTML5 websites and mobile sites through the use of online drag and drop tools.
Users can add social plug-ins, e-commerce, online marketing, contact forms, e-mail marketing, and community forums to their web sites using a variety of Wix-developed and third-party applications. The Wix website builder is built on a freemium business model, earning its revenues through premium upgrades.”
Commission Structure
According to Wix’s FAQ affiliate page:
“You’ll earn $100 per Premium user* with unlimited payouts. The more sales you refer, the more you get paid. Learn more about our Premium Plans here.
*A Premium user who did not cancel their upgrade before the 14-day trial period.”
Other Website Builder Affiliate Programs
- Elementor: 50% commission
- Thrive Themes: 35% commission + recurring
- Beaver: 25% per sale
- Weebly: $25 per sign up
- Strikingly: Earn up to $100.80 for every customer
- TemplateToaster: 16% per sale
- VEVS: Up to $96 per year per sale
- Duda: $35-$100 per sale
- GoDaddy: 10-15% (they have a website builder)
- Webnode: $100 for every first purchase of a Premium Plan done by referred user
Keyword Research
I extracted 1,000 of Wix’s top keywords to get a sense of what drives traffic to their site.
Obviously, if you want to make some money promoting this website builder, you’ll want to drive traffic employing some of these keywords on your website or social media channels.
SEO Content
As you can see there are a lot of keywords that contain the word Wix. Sometimes I screen these key words out when I do keyword research, but in this case, probably the most logical content you could create would be for example a block post that demonstrates how to use “Wix templates“, which is a keyword that gets 22,000 searches a month for the keyword difficulty of 13.
If you look at the keyword difficulties in the table above, you’ll see that they are very high because this is a lucrative and competitive landscape. People that build their website using Wix, they’re going to be on the hook for recurring payments and Wix is undoubtedly upselling them once they’ve captured them in their funnel.
Besides straight Wix related searches, you could see that they rank for a variety of other, somewhat unrelated terms like “create a logo free“, create a blog and photography terms. All of these are internet or digital-related queries that are more top of the funnel for Wix, but undoubtedly feed a steady flow of conversions for them.
Another keyword that they rank for is “starting a YouTube channel”. This might seem somewhat unrelated, but anybody that builds a YouTube channel, it makes sense that they also have a website that they can send traffic to.
This is an example of another top of the funnel piece of content that pushes people down the rabbit hole towards purchasing Wix.
If you’re interested in being an affiliate, these different keywords can represent a blog post, a silo of content, or perhaps the theme of an entire website.
There’s definitely a lot of traffic and affiliate commission opportunity and the website builder space, which sits under the broader category of internet marketing.
YouTube Traffic
I would think that a YouTube channel would play a prominent role if you were to enter into this space. Especially if you are brand new, launching a new website, it can take a long time to get organic traffic traction.
With YouTube, YouTube gets a lot more traffic more quickly and particularly in this space, you’ll want to be shooting YouTube videos demonstrating how to use Wix.
For example, check out this Wix YouTube tutorial:
It’s a high-quality video that pushes people to a custom Wix landing page- doubtless, it generates a good deal of commissions for Greg Gottfried.
Summing Up
Internet marketing in general and website builders specifically are extremely competitive niches.
That said, there’s always a way to create content and get traffic.
As I’ve mentioned, the way I would go about it, I would examine the keyword research table and begin producing cross-platform content.
Maybe you start with a YouTube video and convert it into a blog post or do that in reverse and create a blog post with an associated YouTube video.
Over time, as you begin producing more and more of this content, you’ll begin to see incremental traffic growth as well as commissions.
Last Updated on September 20, 2021 by Ryan Nelson
