The Tea Niche: How To Drink Earl Grey For A Living
With over 2.5 million monthly searches, tea is a $12 billion market in the United States (Source).
This is an interesting and potentially lucrative niche- especially if you're comfortable thinking outside the box and putting in the work to build something significant.
Rather than build a junky Amazon affiliate site and just affiliate-linking to Lipton tea bags, you can have a lot of fun with this one. Because that's what it's about (and making fat stacks of automated cash).
This is partly an SEO play, partly a social media play. There's a ton of search volume to cash in on and a lot of room for creativity with images and video. Let's dive into this niche and examine the opportunity.
*If Google Trends doesn't load- just refresh the page.
How To Get Started
- Figure out the 'tea angle' you want to take
- Choose a fun, brandable domain name
- Dive into keyword research- I recommend using LongTailPro
- Start publishing content and then harvesting it for cross-platform promotion (you'll obviously need to create some social media accounts)
- Once you've got 10-15 posts, apply to Amazon Associates (if you aren't already enrolled) to get some revenue rolling in
- With some organic and social media traffic, begin capturing emails
- Once you've got a solid content creation process, consider hiring writers or virtual assistants to help you automate and scale
- Investigate different affiliate programs and alternative monetization strategies
Top Ranking Tea Content
Absolutely killer search engine traffic in this niche. Yeah, there's competition- there will always be, if it's worth it.
It's true, the affiliate products are not high-ticket, unless you end up reviewing Breville tea makers (I have one and love it), but there's truly opportunity to diversify revenue and establish a brand presence across all the major social media channels.
Once you figure out how to harvest content effectively and dice it up across each platform (perhaps even hiring out this process), you'll start getting some serious traction.
- Tea isn't the most expensive product to promote
- Bad if you don't like shooting videos, taking pictures