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The Drug Addiction Niche

addiction niche

In this premium niche report, I discuss the 'drug treatment' niche.

I examine the SEO opportunity, site structure considerations, how to get backlinks, content strategy and its sizable monetization opportunities.

Aaccording to Addiction Center, "some inpatient rehabs may cost around $6,000 for a 30-day program. Well-known centers often cost up to $20,000 for a 30-day program. For those requiring 60- or 90-day programs, the total average of costs could range anywhere from $12,000 to $60,000."

What's Inside

Detailed Keyword Research

I use Ahrefs to dissect some truly stunning keyword data.

I break down the different drugs and rehab treatment keywords that you should rank for to push qualified traffic to different treatment offers. 

The addiction and drug rehab niche is big business.

The National Council on Alcoholism and Drug Dependency estimates that over 23 million Americans are addicted to alcohol and other drugs.

The Addiction Niche

Addiction Niche

In this premium niche report, I discuss the ‘drug treatment’ niche. I examine the SEO opportunity, site structure considerations, how to get backlinks, content strategy and monetization opportunities.

Site Structure & Content Strategy

I'll provide a sample site structure- demonstrating how I would approach building a site in this niche.

I also discuss how I would approach creating content that ranks in Google Search- and how I would approach creating content across social channels.

Monetization

I discuss how I would consider monetizing this niche. It's not as cut and dry as just linking to an Amazon product and calling it a day.

There's a bit more involved when it comes to profiting from this niche. Display Ads are the easy part. And there are truly insane Cost Per Click numbers in this niche.

But on the affiliate site of things, I look at Pay Per Call and how one site is profiting from listing local treatment centers.

I examine how some of these sites are making money in this niche- it's the best way to reverse engineer success.

How To Start A Profitable Local News Website

starting local news site

I was recently reading a Guardian news article bemoaning the death of local journalism:

Small-town Alaskan newspaper seeks new owner. Price: $0

It’s a now-familiar trope: local news is unsustainably unprofitable.

It made me think. Is it really?

I don’t think it has to be.

The problem with a lot of these local news agencies is their large overhead costs overwhelm their often limited and unimaginative monetization.

All of the sites I own prioritize profitability first.

In this post, I’ll show you how I’d approach creating a profitable, local news site with small overhead and focused monetization.

Also Read: Creating A Local Event Site

I’ve also written about starting a local event site- that’s another fun take on creating a local website:

People on conference

How To Create A Local Event Site For Passive Profit

This next niche idea can be a really fun and lucrative one especially if you live in a big city. The idea here is to create a local event site​ with a focused specialty or theme (music, tech, luxury, etc.) and monetize with sponsored content. This post will examine the opportunity and discuss how best to approach […]

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My Neighborhood: Brooklyn Heights

I’m going to use my neighborhood, Brooklyn Heights, as an example.

For context, here’s a map of Brooklyn neighborhoods- you can see Brooklyn Heights, indicated by the black arrow, is one of the smallest neighborhoods in all of Brooklyn, with just over 20,000 residents (Source).

brooklyn heights map

Here’s a view of the neighborhood from my apartment:

brooklyn heights view

A Neighborhood Walkthrough

A Local Blog Example

I’ll use the BrooklynHeightsBlog throughout this case study as a reference point:

bk heights blog stats

Suffice it to say, despite a DR 50 score, as of 12/19, it’s leaving a lot of organic keywords on the table because of permalink and site structure issues- but I digress…

I highlighted some interesting features:

Brooklyn Heights Blog Dispatches from America s first suburb

  1. They’re using the Amazon Associates affiliate program as a ‘support’ option
  2. They solicit news tips- a good way to generate content ideas
  3. They have a newsletter- a pretty ubiquitous blogging strategy
  4. They’re monetizing with display ads
  5. Social follow icons help diversify traffic- though we’ll see deeper in this case study that they’re not getting much social traffic
  6. They solicit advertisements/sponsorships- another monetization strategy for a local blog
  7. The ‘nabe chatter’ section highlights blog comments- a good way to build up community

Considerations

I’m going to analyze how I’d approach starting a local news site below- highlighting important considerations:

Market size

You’ll want to make sure the ‘local’ traffic opportunity is big enough to justify targeting. One way to figure it out- I’d use Ahrefs to analyze search term volume. The best way to do this is to find local blogs and see what keywords they already rank for.

Keep in mind- a local blog like this will get a lot of direct traffic from regular neighborhood readers, so organic traffic isn’t going to be your only traffic source.

Keyword Research

I analyzed the BrooklynHeightsBlog using Ahrefs to see what keywords they rank for:

You can see some interesting keyword themes here:

  1. Food queries like “sushi brooklyn heights”, “chip shop brooklyn”, and “friend of a farmer brooklyn”
  2. Service queries like “nail salon brooklyn heights” and “brooklyn heights vet”
  3. Event queries like “brooklyn heights events”, “brooklyn heights halloween”, “brooklyn heights fireworks”
  4. Destination queries like “bossert hotel”, “housing works montague”, and “roebling inn brooklyn”

Keyword research will reveal a lot of interesting data- helping you to figure out interesting topics you can create content for and whether a local area like Brooklyn Heights has enough search traffic.

You can see that the primary term “Brooklyn Heights” gets 20,000 searches a month, which is strong- and there’s a lot of long-tail traffic.

The BrooklynHeightsBlog, for example, evidently realized that it makes sense to cash in on traffic opportunities from neighboring communities like Downtown Brooklyn, Brooklyn Bridge Park and Cobble Hill:

brooklyn heights blog

I bet if they could do it over, they’d choose a different domain name.

They could have branded themselves something like “brooklynblog” and silo’d different neighborhood content on the site. They might have lost some of their ‘hyper-locality’ but gained valuable search real estate for nearby neighborhoods.

It’s really a judgment call- I’d advise choosing a domain name that gives you some flexibility to expand as needed, rather than locking yourself into one neighborhood.

Traffic sources

One advantage of creating a hyper-local news site is that it should be easy to get email newsletter signups and legitimate direct traffic.

People should be pretty eager to sign up for a local news site because of its tremendous relevance. They’ll also type your site directly into their browser to get up-to-date news on their community.

According to SimilarWeb, the BrooklynHeightsBlog gets the majority of its visitors from Direct traffic:

Brooklynheightsblog com Analytics - Market Share Stats Traffic Ranking

Traffic Ideas

  1. A YouTube channel dedicated to the neighborhood- just create a walking tour of your neighborhood, or maybe video reviews of local restaurants, etc.
  2. Pay micro-Instagram influencers, i.e. neighborhood social media ‘stars’, to shout-out the blog
  3. Own your neighborhood hashtag on Instagram and Twitter- you can use MissingLettr to automate a lot of social content
  4. SEO low competition terms- you can see a ton of them in the keyword research table near the top of this post
  5. Create a local Meetup group to discuss neighborhood affairs
  6. Post in Nextdoor- naturally include links to your content
  7. Register with Help A Reporter Out and become a local area resource
  8. Network at local events and practice word-of-mouth marketing- you never know who you’ll meet at these events and how they can increase site awareness
  9. Interview local dignitaries- maybe they’re local politicians and get them to reshare the content to their audience

Content ideas

Nextdoor

If you live in the neighborhood, you can register with Nextdoor.

Nextdoor is a hyper-local, community forum. In Brooklyn Heights, there’s a lot of engagement- with people discussing anything from lost cats to stolen Amazon packages.

These are easy topics to pick through to create content.

Below is a sample screenshot from my own Brooklyn Heights Nextdoor feed- it includes “peanut problem in parks” (a fun, easy topic idea) and the frequently recurring search for a quality cleaning person:

brooklyn heights nextdoor

Local Forums

You can also unearth plenty of local forums Googling around and peruse them for interesting topic ideas.

Google Alerts

I’d also create a Google Alert for various neighborhood terms so you’re quickly notified when your neighborhood is mentioned.

This way, you’ll be quick on the draw when your neighborhood is in the news and you can capitalize on trending topics.

Subscribe To Other Blogs

Subscribe to other local area blogs- this way you can see what topics they’re covering and the sort of offers they’re marketing to their readers.

Content types

Not Doing SEO

As I’ve touched on a bit, another fun thing about a site like this- you don’t need to ‘SEO’ everything.

Since you’ll be courting direct and email traffic, you can write a 150-word post on a lost cat getting reunited with its owner, with some fun, credited images, for example.

This will help keep the site fresh with content- you want to satisfy your direct traffic!

Doing SEO

The way I’d approach it, I would divide content types up- figure out what you want to ‘SEO’ and what sort of content you want to write for other traffic sources (direct/social).

For example, in Brooklyn Heights, there’s a huge construction controversy about the Brooklyn Promenade:

heights promenade (Large)

The Brooklyn Heights Promenade, also called the Esplanade, is a 1,826-foot-long platform and pedestrian walkway cantilevered over the Brooklyn-Queens Expressway.

It’s one of the preeminent tourist destinations in the city and there’s been a huge controversy regarding its planned closure and potential ‘reformulation’.

In a nutshell, the promenade and the highway beneath it have been neglected for a very long time and repair proposals would have a drastic, negative effect on the neighborhood, with one plan essentially installing a major highway in the heart of the neighborhood.

As you can imagine, there’s a ton of local interest in this topic.

This is an example of a topic I would ‘SEO’.

I’d create a single post optimizing for this keyword and keep it up to date with trending developments.

You can promote this content over and over again on social media and doubtless get a lot of referral traffic and links from sources like Nextdoor and news aggregator sites.

To summarize, I’d figure out the different types of content I want to produce- news items, restaurant and store reviews, real estate. There are a lot of different topic areas to explore- each might require different writing and research requirements.

You can source these ideas from forums, keyword research- or just walking around your neighborhood, noticing that a new nail salon opened.

Outsourcing

If I were doing it, I’d create a standard operating procedure for transforming posts on Nextdoor into fun news items on the site.

Here’s a post about “peanut problems in parks”:

Peanut problem in parks — Nextdoor

A writer could easily summarize some of the comments in the thread to generate content. You could even reach out to Nextdoor users for quotes and take some pictures of the park with your smartphone for unique images.

This post could be 300-500 words and be a fun news item to keep the site fresh and the direct traffic returning. Remember- a news site that goes stagnant will quickly lose its direct traffic readership!

You could use HireWriters or someone from UpWork to quickly create this content.

Choosing a theme

The Newspaper theme is one of my favorite WordPress themes. I like how easy it is to create gorgeous homepage layouts like this:

local news wordpress theme

They also have a ton of post formats to make your content effortlessly pop. A magazine-style theme, in general, is the sort of layout style you’d want for a news site to encourage readers to click multiple pages per session, across common interest areas.

Monetization

Display Ads

AdSense, Ezoic or Mediavine are great display-advertising options.

That said, I wouldn’t run ads until I’m getting ~250 sessions a day.

Since ad rates typically are calculated on a per 1,000 session model- if you’re managing a $10 CPM, for example, you’ll need some decent traffic before you see solid ad revenue.

Affiliate/Lead Gen

You can try to monetize some of these local search terms utilizing an affiliate program like HomeAdvisor’s.

According to their affiliate page, “HomeAdvisor’s industry-leading partner program offers aggressive payouts for qualified leads or calls.”

Look at how some of the big players monetize local service queries- Reviews.com has a pest control landing page that’s top-notch:

The Best Pest Control Services for 2019 Reviews com

I’d definitely ‘SEO’ a term like “brooklyn pest control” and construct a landing page using some of the affiliate programs BestReviews uses like Orkin and Terminix, and even HomeAdvisor.

Another option- Caviar, the food delivery service, has an affiliate program. They write:

“Caviar delivers food from the best restaurants in cities around the country directly to you in the comfort of your home or office, enabled by technology. Browse a picture menu, customize your meal, and get delivery straight to your door. Only restaurants that meet the uncompromising standards of the Caviar tastemakers qualify for Caviar delivery.

Once an order is placed, the customer can track their order with a real-time GPS. Join the Caviar affiliate program and you’ll be promoting delivery for the love of food.”

This type of offer could do well in an email- you can write up a post about local Caviar delivery options and circulate it to your list.

Real Estate

Here’s another big one- real estate affiliate programs.

Realtor.com is currently paying $5 per lead through Viglink and Foreclosure.com is paying 25% commissions:

brooklyn heights foreclosures

You could optimize content for “Brooklyn foreclosures” and even have a dedicated email capture on this page just for people who want foreclosure alerts in Brooklyn and then market foreclosure listings to them via email.

Once your site gets some traction, you can solicit sponsored content- perhaps a local business will pay to post on your site or access your email list.

The Skint is a local event site I’ve written about before- here’s one of the sponsored emails I recently received from them:

skint newsletter

The 92Y apparently paid for access to The Skint’s email list.

If I were creating a local event site, I’d sign up to ALL the local sites and see what they’re promoting.

I’d keep track of these sponsorship opportunities in a spreadsheet and, if I had enough traffic to warrant it, I’d reach out to the 92Y and ask if they’d be interested in sponsoring content or an email broadcast.

Summing Up

If I didn’t have so much on my plate, I’d consider starting a site like this.

To make it work, it’ll need some time and dedication- it’s not worth ‘half-assing’ with low-quality content like your average affiliate site.

The upside here- ideally you’re living in the neighborhood you’re blogging about. You have a tremendous opportunity to create genuine and unique content that a small number of people love.

Does Oranum Have An Affiliate Program?

fortune-telling

oranum affiliate program

Oranum is a live webcam platform that connects users to psychics and spiritual advisors (Source).

Does It Have An Affiliate Program?

Yes, it does.

According to their affiliate page, they offer 2 different, mutually exclusive options.

Either:

  1. a $100 CPA: “after all initial credit purchase which is $19.99 or higher, we will reward you with $100 for life!”
  2. Or you can choose a 50% commission on recurring credit card purchases.

Monetizing It

I’ve written about the psychic niche before- check out my niche report to learn how to monetize it.

Oranum also has a range of different affiliate marketing tools that you can use on your site.

Besides the typical website marketing collateral like link codes and banners, you can also place a live psychic feed, a faux chatbox, and even a free chat object which allows your visitors to share their questions with the psychics without leaving your site.

They say that this dramatically improves conversions because people are immediately intrigued when they spot the live feed video.

Keyword Research

To get a sense of the Oranum affiliate opportunity, I extracted 1,000 of Keen.com’s (a notable competitor’s) top-performing keywords:

You can use this list to brainstorm content ideas- whether you are running a blog or even an Instagram account in the psychic niche.

Link Whisper Review: 2020 Discount

backlink
link whisper review

Link Whisper is running a special discount promotion that ends 5/29/20:

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Internal link building is one of those boring SEO tasks every site builder knows that they should be doing, but frequently neglect.

I've definitely been guilty of that over the years.

There's a bunch of ways to do it, but there's no way around it- it's a boring obligation. 

So, when Spencer Haws from NichePursuits released Link Whisper over a year ago, my ears perked up. 

I bought it immediately. It was the perfect solution I needed at the time- a quick, automatic way to implement internal linking.

So What Does Link Whisper Do?

Link Whisper is a WordPress plugin that lets you quickly create tons of targeted, keyword-rich internal links.

While the primary benefit everyone's looking for is is increased organic search traffic, internal links can improve some other important things as well. 

Things like user experience, session duration, pages per session, email sign-ups, etc.

Generally, user engagement and conversion stats should improve as you invite visitors to delve deeper into your content.

spencer haws link whisper

Spencer Haws, Link Whisper Creator

Proof: Internal Links Matter

But the big, potential win is their SEO benefit.

Ahrefs recently published a case study demonstrating how Ninja Outreach increased search traffic by 40% just through internal linking:

ahrefs internal linking case study


Credit: Ahrefs.com

Ahrefs explains that:

"Internal links also aid the flow of PageRank around your site. That’s a big deal. Generally speaking, the more internal links a page has, the higher it’s PageRank. However, it’s not all about quantity; the quality of the link also plays a vital role."

Besides helping Google discover your content, internal linking confers 'link equity' to your pages, helping them to rank higher in the search engines.

Video Overview: How It Works

play

What I Like

Easy to quickly add automatic internal links

You can see that when you install Link Whisper and navigate to Auto Linking, you'll get a view like this below (click to enlarge):

link whisper auto linking

You can choose a keyword and select what you want it to link to (1 and 2). 

Every time the word "marketing" (3) is mentioned, for example, I'm linking to a post about marketing templates. 

This also works going forward: every time I mention "marketing" in a future post, it will link to that marketing template.

You can also limit the number of times a keyword is linked from a Post. For example, if you mention the word "marketing" 50 times in a single Post, you don't want to link EVERY single time it's mentioned. 

Post specific suggestions

Within every individual Post view, beneath the content editor, you'll get some suggestions for internal links to add from the post: 

linkwhisper auto post linking

In this example Link Whisper is suggesting that the term "home kit" from the post I'm working on link to another post on my website. 

You can even toggle the "Only Show Link Suggestions in the Same Category as This Post" option so that your internal linking is "silo style". 

That is to say, you only link to Posts within a certain Category and not outside of it. 

To be honest, I don't use this feature much. Mainly because I installed Link Whisper on mature websites with lots of content.

This feature is more useful if you're actively publishing and can incorporate the internal linking into your standard publication process.

I find it's easier to use the Auto Linking feature rather than modify hundreds of existing posts one by one.

Plus, I can get more creative with link anchor text using the Auto method than this Post-specific style, which can sometimes lack sufficient link suggestions.

Lifetime links

If you deactivate Link Whisper, the links stay live. 

That's a great feature.

In my case, I have a 3-site license and for smaller sites.

I'll sometimes install it and quickly get 50 internal links created, before deleting the plugin and reactivating it on one of my primary sites.

What I Don't Like

Auto suggestions

Link Whisper's automatic suggestions can be kind of weak.

I don't really use this feature too much. I prefer to define my own anchor text and generate the internal link opportunities that way. 

Sometimes you'll Publish a post that's highly related to other content on your site and Link Whisper will provide somewhat anemic internal link opportunities. 

However, Link Whisper gets a lot of updates, so it's likely that this feature will improve. I purchased it right at the beginning and I've seen its capabilities improve dramatically over the past year and change. 

Not a 'one click' solution

This is good and bad. 

A lot of people might expect a completely turnkey solution. 

This is pretty close to being that. But, really, you do want to spend some time choosing which keywords link where. 

Because it's not just about 'SEO' value.

Say you're selling SEO services, for example.

If you have one page on your site that earns you a ton of money, say a 'contact form', you'd want to prioritize sending traffic to that page rather than linking to some random Post you wrote 4 years ago that earns you nothing.

If this were completely automated, you'd end up randomly linking within your site and sacrifice an important revenue opportunity.

Summing Up

Link Whisper provides a pretty handy solution for a mundane SEO task. 

If you're looking for an actionable quick win to get more search traffic to your site and improve user engagement statistics, it gets my unreserved recommendation.

AAWP Review | The Best Amazon Affiliate Plugin I’ve Used

amazon logo

I've earned millions of dollars from Amazon's affiliate program. 

So I have a lot of experience managing Amazon affiliate links, optimizing for conversions, and maintaining Amazon Associates compliance. 

A couple of years ago I switched to a new affiliate plugin- the AAWP (Amazon Affiliate WordPress Plugin).

I had been using EasyAzon since I started in 2016 and I still have a ton of EasyAzon links on my site. 

At the time, EasyAzon was a fairly sophisticated and useful option. 

It was one of the first affiliate plugins that let you manage international Amazon Associate accounts. 

Nowadays, that's pretty standard- but back in 2016, a lot of Amazon affiliates would either lose out on international commissions or jump through hoops to send traffic to the correct Amazon storefront.

What I Used To Do

When I first started publishing Amazon affiliate content, I'd create tons of comparison tables using TablePress and insert EasyAzon shortcodes into them so that they'd look like this: 

tablepress easyazon shortcodes

The first column contains an EasyAzon image shortcode and the second an EasyAzon link shortcode.

Problems

One recurring problem was that when Amazon products went out of stock, or the product page was deleted, there was no way of knowing.

Plus the product image would disappear- creating an ugly gap on the page or in the table.

So, with hundreds of WordPress posts and tens of thousands of affiliate links, a top page could be hemorrhaging affiliate revenue and you wouldn't even know it. 

Yes, there are some tools now that will scrape your site and let you know which products are out of stock.

But, still, even if you're checking these broken-link reports everyday and making affiliate link fixes, it's a really annoying problem.

The Solution

aawp plugin

With AAWP, the single best feature, at least for how I build affiliate sites, is their "Bestseller Lists". 

With a simple shortcode like:

[amazon bestseller="Electric Hospital Beds" items="3" description_items="1" price="hide"]

I get a list of current bestselling items for that keyword:

aawp shortcode example

(All the AAWP content on this page are screenshots: I don't have the plugin installed on NicheFacts.)

The advantage here is that if a product goes out of stock, it's removed from this list and replaced with a bestseller that is in stock. 

That means, all the products in this bestseller listicle are always in stock. 

As well, it only takes a couple seconds to create. 

(Check out some of AAWP's most popular templates)

Customization

Now, you can do a lot of customization with these listicles. 

I like being able to quickly create them on the fly, but if you want to make them a bit more dazzling, the guys over at AuthorityHacker had their tables coded to look like this:

aawp shortcode customization

I'm still using the out-of-box bestseller lists and they're converting like crazy: 

amazon earnings

It makes content publication a breeze. 

My favorite 1-2 punch is outsourcing content to HireWriters (i.e. 'how to wear a knee brace) and then slapping a "knee brace" best seller list near the top of the page. 

You want these high-converting best seller lists occupying the prime real estate of your page.

Video Overview

The AuthorityHacker guys had their software reviewer put together a handy overview of how to install and use this Amazon affiliate plugin:

Other AAWP Formats

As you can see in the video above, there are a bunch of dynamic AAWP formats you can employ: 

Specific Product Boxes

You can insert a specific product by locating its ASIN number on the product page:

[amazon box="B07XVZD4Z2" template="horizontal"]

AAWP Sample

Grids

You can insert several ASIN numbers to create a custom grid:

[amazon box="B07XVZD4Z2,B07V8P7286,B07V8P7286" grid="3"]

aawp grid shortcode

Tables

A shortcode with just a keyword and a specified item count can produce a quick table:

[amazon bestseller="mainboard" items="3" template="table"]

aawp table shortcode

Buttons

You can create buttons using the ASIN number: 

[amazon fields="ASIN" value="button"]

aawp button shortcode

What I Like

Easy

I like how easy it is to quickly create high-converting, always-in-stock, Amazon bestseller tables. 

Especially with Amazon's recent commission reductions (4/20), it's ultimately cheaper to roll out an AAWP list than have a virtual assistant create a TablePress table with manually inserted affiliate links.

Conversion Optimized

AAWP optimizes their designs for conversion- though you can do your own modifications, AAWP loads fast and looks pretty sleek.

Consistent

There are very few glitches with AAWP. Unlike some other affiliate plugins I've used, I've never had to resort to the AAWP forums to get anything fixed.

Compliant

Of all the Amazon affiliate plugins, the AAWP plugin comes closest to an official Amazon endorsement.

You can see it's listed here as a recommended option. I've also seen a lot of positive anecdotal chatter about its reputation within different Facebook Groups.

What I Don't Like

Wishlist Features

Some small quibbles- it would be cool if there was an AAWP browser extension so you could create AAWP affiliate collateral directly from an Amazon page. 

As it is, you have to plug the ASIN in manually for things like buttons and certain comparison tables.

It would also be interesting to have a 'visual composer' to modify some of the outputs. As is, you can change some things around- button text, button style, etc.

You do need to employ CSS to extensively modify AAWP outputs.

Summing Up

Overall, AAWP has been a fantastic addition to my affiliate tool chest.

It makes it faster and easier to push out high-converting affiliate content while maintaining compliance with the Amazon Associates terms of service.

I am an affiliate for AAWP- so if you purchase it I'll receive a commission at no cost to you.

The Wix Affiliate Program [Good?]

wix affiliate program

Wix is a well-known website builder that, according to Wikipedia,

“was first developed and popularised by the Israeli company also called Wix. It allows users to create HTML5 websites and mobile sites through the use of online drag and drop tools.

Users can add social plug-ins, e-commerce, online marketing, contact forms, e-mail marketing, and community forums to their web sites using a variety of Wix-developed and third-party applications. The Wix website builder is built on a freemium business model, earning its revenues through premium upgrades.”

Commission Structure

According to Wix’s FAQ affiliate page:

“You’ll earn $100 per Premium user* with unlimited payouts. The more sales you refer, the more you get paid. Learn more about our Premium Plans here.

*A Premium user who did not cancel their upgrade before the 14-day trial period.”

Other Website Builder Affiliate Programs

  1. Elementor: 50% commission
  2. Thrive Themes: 35% commission + recurring
  3. Beaver: 25% per sale
  4. Weebly: $25 per sign up
  5. Strikingly: Earn up to $100.80 for every customer
  6. TemplateToaster: 16% per sale
  7. VEVS: Up to $96 per year per sale
  8. Duda: $35-$100 per sale
  9. GoDaddy: 10-15% (they have a website builder)

Keyword Research

I extracted 1,000 of Wix’s top keywords to get a sense of what drives traffic to their site.

Obviously, if you want to make some money promoting this website builder, you’ll want to drive traffic employing some of these keywords on your website or social media channels.

SEO Content

As you can see there are a lot of keywords that contain the word Wix. Sometimes I screen these key words out when I do keyword research, but in this case, probably the most logical content you could create would be for example a block post that demonstrates how to use “Wix templates“, which is a keyword that gets 22,000 searches a month for the keyword difficulty of 13.

If you look at the keyword difficulties in the table above, you’ll see that they are very high because this is a lucrative and competitive landscape. People that build their website using Wix, they’re going to be on the hook for recurring payments and Wix is undoubtedly upselling them once they’ve captured them in their funnel.

Besides straight Wix related searches, you could see that they rank for a variety of other, somewhat unrelated terms like “create a logo free“, create a blog and photography terms. All of these are internet or digital-related queries that are more top of the funnel for Wix, but undoubtedly feed a steady flow of conversions for them.

Another keyword that they rank for is “starting a YouTube channel”. This might seem somewhat unrelated, but anybody that builds a YouTube channel, it makes sense that they also have a website that they can send traffic to.

This is an example of another top of the funnel piece of content that pushes people down the rabbit hole towards purchasing Wix.

If you’re interested in being an affiliate, these different keywords can represent a blog post, a silo of content, or perhaps the theme of an entire website.

There’s definitely a lot of traffic and affiliate commission opportunity and the website builder space, which sits under the broader category of internet marketing.

YouTube Traffic

I would think that a YouTube channel would play a prominent role if you were to enter into this space. Especially if you are brand new, launching a new website, it can take a long time to get organic traffic traction.

With YouTube, YouTube gets a lot more traffic more quickly and particularly in this space, you’ll want to be shooting YouTube videos demonstrating how to use Wix.

For example, check out this Wix YouTube tutorial:

It’s a high-quality video that pushes people to a custom Wix landing page- doubtless, it generates a good deal of commissions for Greg Gottfried.

Summing Up

Internet marketing in general and website builders specifically are extremely competitive niches.

That said, there’s always a way to create content and get traffic.

As I’ve mentioned, the way I would go about it, I would examine the keyword research table and begin producing cross-platform content.

Maybe you start with a YouTube video and convert it into a blog post or do that in reverse and create a blog post with an associated YouTube video.

Over time, as you begin producing more and more of this content, you’ll begin to see incremental traffic growth as well as commissions.

The American Airlines Affiliate Program [Exists?]

american airlines affiliate program

At the time of this writing in 2020, it doesn’t look like American Airlines has an affiliate program.

While Knoji says that there is an American Airlines affiliate program inside VigLink, I can confirm that there isn’t one.

American Airlines Affiliate Program Alternatives

First, some background about American Airlines: “American Airlines, Inc. is a major American airline headquartered in Fort Worth, Texas, within the Dallas–Fort Worth metroplex. It is the world’s largest airline when measured by fleet size, revenue, scheduled passengers carried, scheduled passenger-kilometers flown, and number of destinations served.” (Source)

Regarding alternatives, check out my Expedia affiliate program review– that’s a solid alternative.

If you’re passionate about travel, check out my Airbnb affiliate program review.

Affilorama has a good list of airline affiliate programs, which include:

  1. British Airways
  2. Qatar Airways
  3. Qantas
  4. Singapore Airlines
  5. Flydubai
  6. Etihad Airways
  7. KLM Royal Dutch Airlines

Keyword Research

While American Airlines doesn’t currently have an active affiliate program, it’s always informative and interesting to see the keywords that they rank for. Below, I examined their domain and filtered keywords that were below 15 on Ahrefs’ Keyword Difficulty scale.

This provides a pretty long list of low competition keywords that you can target on your website, even using them on social media platforms as topic ideas.

For example, one of the keywords is “main cabin extra“, which apparently refers to a higher-quality American Airlines travel experience including early boarding, extra legroom, free carry-on and more. This could easily become a fun blog post and YouTube video – YouTube is inundated with people sharing their air travel experiences.

In terms of monetizing the content, if you’re running ads on your website, you all cash in on travel display ads. However, you could pretty easily insert affiliate links to other airlines, perhaps analyzing comparable travel experiences between two different airline companies.

Another interesting keyword is “admirals club”. According to the American Airlines website, it’s “Complimentary amenities and services are available to make your travel more productive and relaxing.

Similar to the last keyword, this could be another interesting piece of content for a website or social media account, describing the travel experience using Admirals Club and indulging in the various amenities.

The American Airlines website also ranks for a lot of different location queries including “indianapolis airport“.

This is a whole other category of content. You can see that this keyword has a difficulty of 5, but rest assured they ran them WordPress site isn’t going to overnight rank on the first page of Google for this query.

That said, if I was targeting American Airlines’ keywords, I would experiment with ranking ‘airline location’ content.

You could create a long-form article that comprehensively evaluates the Indianapolis Airport (like this one), providing directions, contact information, parking facilities, location of nearby hotels and restaurants, the list is almost endless.

Doubtless, a lot of websites are already trying to do this, but I would try my hand at producing a lot of long-form content targeting this type of keyword. And it’s quite easy to insert some affiliate links into content like this – maybe even using something like thirsty Affiliates or ad inserter to dynamically insert affiliate content across all of your different posts.

Summing Up

All of that said, travel is a pretty competitive space to be in. If I were going to attempt it, I would try to niche down into something that’s low competition. In addition, I would really want to have some social media influence the push traffic. A lot of people presume that the travel affiliate payouts are going to be generous- but a lot of the flight affiliate programs don’t pay that much.

The Paypal Affiliate Program [Exists?]

paypal affiliate program

According to Wikipedia, “PayPal Holdings Inc. is an American company operating a worldwide online payments system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders. The company operates as a payment processor for online vendors, auction sites, and many other commercial users, for which it charges a fee in exchange for benefits such as one-click transactions and password memory.

Affiliate Program?

At the time of this writing, it doesn’t look like PayPal has an affiliate program.

According to ShoutMeLoud, PayPal used to have a referral program that paid you $100 when you got other users to sign up.

However, it’s now closed.

PayPal Affiliate Alternative

All is not lost, however- 2CheckOut, another payment processor, has an affiliate program.

Other Financial Affiliate Programs

If you’re looking for some financial affiliate programs to join, check out:

  1. Credit repair affiliate programs
  2. Credit card affiliate programs

PayPal Promotional Strategies

Granted, PayPal doesn’t have an affiliate or referral program currently, but it’s always instructive to take a look at the type of keywords the PayPal domain actually ranks for.

You might be running a finance blog where you are recommending alternative payment processing solutions, or maybe you just want to get traffic to your site and run ads on the content, without even trying to do any affiliate marketing.

Whatever the case, check out the keyword research that I did below. In a nutshell, I filtered the PayPal domain by URLs that contained the word “article”, which is the blog section of PayPal:

So, looking at this keyword research, there are some interesting content opportunities, whether you are writing an article for your website, shooting a video for your YouTube channel or generating ideas for your social media accounts.

One topic that seems pretty high volume and relatively low difficulty is the “PayPal fees” keyword. You could write up an article, for example, that examines the different products and services that PayPal offers and the associated fees. you’d want to keep this information routinely updated, but it could be a way to acquire some highly valuable traffic to your website.

Another interesting keyword, especially if you are in the finance or credit card niche, is the “PayPal business debit card” keyword. Financial traffic can be extremely lucrative, whether you are running display ads, doing affiliate marketing, or selling your own product.

Nerdwallet.com is a great example of a website that rakes in enormous amounts of traffic by writing highly detailed reviews of financial products, including all different types of credit cards. I would review how they write up their credit card evaluations and produce something similar for this particular keyword.

Another interesting keyword is “PayPal scams“. Obviously, this keyword goes off in a drastically different direction, but it could be an interesting piece of content. You could write up a long-form piece of content that describes the different strategies scammers use to try to get people to send the money through PayPal. Maybe you even turn into something humorous, writing up the 10 most hilarious PayPal scam fails.

Whatever the case may be, it’s always informative to evaluate the keywords that a domain ranks for. Although PayPal doesn’t have an affiliate program at the moment, you can use these keywords to brainstorm content ideas and leverage them for material to get traffic to your website or social media accounts.

ConvertKit Review [2020] 7 Things I Like From Personal Experience

convertkit review

convertkit logo

Efficacy

Lots of easy-to-use features for online creators- though not quite enterprise-grade

Pricing

Pricing is competitive- good value for the features you get

Ease Of Use

Really shines here: easy to use and even create pretty advanced email automations

Support

Stellar support: live chat is always on point and tons of support documents

I’ve used several different email autoresponders over the years.

I started out using AWeber on a now-discontinued chronic pain website.

AWeber is an old-world, internet-marketing autoresponder.

It was a solid, functional tool and a lot of people have made a lot of money using it.

However, I eventually switched everything over to MailChimp.

I don’t even remember why- this was in 2016…it might have been a better deal.

And I was certainly more frugal back then.

Getting Banned From MailChimp

I began using MailChimp for NicheFacts’ email content, when out of the blue they terminated my account.

I’ve written extensively about my MailChimp termination here.

On the hunt for a new provider, I had heard several podcast interviews with the founder of Convertkit.

In addition, as a Smart Passive Income listener, I knew that Pat Flynn was on the board of the company.

They were relatively new on the autoresponder scene- but promised a modern, email marketing solution for online creators.

I wanted something simple and clean, but powerful enough for my needs.

Instead of a full, in-depth tutorial, I’m going to highlight some of the things I like about ConvertKit. 

And some things I don’t. 

*I am an affiliate for ConvertKit- so I’ll receive a commission if you make a purchase through one of the links on this page.

ConvertKit Pros & Cons

Pros

  • Modern user interface
  • Drag and drop visual automation builder: easy to create complex email funnels visually
  • Free migrations from current email provider
  • Analytics are easy to use and understand
  • Landing pages are simple to create- hosted on or off your own website
  • Triggers & Actions are solid- let you quickly run some pretty advanced segmentations
  • Support is stellar- they pride themselves on this

Cons

  • Form builder is not that advanced- I prefer using my own lead capture plugin on my site than ConvertKit's
  • Poor split testing capabilities- not enterprise-grade
  • There could be more reporting- but is sufficent for my purposes, and most online creators

*Join The ConvertKit Webinar

If you want some truly detailed information about how ConvertKit can work for you, I'd recommend hopping on one of their short webinars.

*Click to join the webinar

You will also get access to a bunch of free stuff, and hopefully a little encouragement, too. There really are people out there just waiting to join your email list, and this short training will help you find them:

List Building Pep Talk 3 Steps to Your First 1 000 Subscribers ConvertKit

What I Like About ConvertKit

1. Modern Interface

As opposed to AWeber’s somewhat stodgy appearance, ConvertKit has a clean, modern interface.

2. Visual Automation

This is another big one.

ConvertKit makes it easy to ‘drag and drop’ complex email automations.

For example, say I want to create an opt-in form for a specific post, send those subscribers 3 emails, and then 2 days after the last email add them to another list, it’s incredibly simple to accomplish:

convertkit automation review

It’s pretty simple and it works.

Check out this video overview by ConvertKit- it’ll show you how easy these visual automations are to set up:

3. Free Migrations

ConvertKit also will do a free migration- transferring your subscribers and sequences from your current provider:

convertkit migration options

That’s enormously helpful, and something that I used when I transferred from MailChimp.

4. Analytics

ConvertKit also makes Analytics accessible and simple. Here’s one view of an autoresponder sequence- all the relevant stats are neatly laid out alongside the specific email:

convertkit sequence analytics review

There are a variety of views you can get- whether that’s diving into individual subscribers or examining the performance at the Visual Automation level.

5. Easy Landing Pages

I don’t really use this feature- but it can be immensely useful if you want to quickly create landing pages that aren’t hosted on your site.

Say you’re running a webinar and you want to start collecting emails from a conversion-optimized landing page- you can quickly create a landing page inside of ConvertKit and instantly get a live URL to share:

how to create convertkit landing pages

You can also embed these landing pages on your website.

6. Triggers & Actions

ConvertKit lets you do some pretty advanced stuff.

I don’t personally need too much of this.

But, you can do some fancy click-triggering, for example:

convertkit triggers action automation rules

So, for example, say you want to segment your list…

You want everyone who clicks a particular link to be opted in to a new email sequence- it’s simple to do.

This is great if you want to run an offer to a subset of your list. Users can click and be automatically opted-in and you don’t annoy the entirety of the list with an offer they’re not interested in.

Very handy.

7. Support

Support is also really fast and friendly.

I haven’t had to use it often, but whenever I have, support has been very quick.

Plus, there’s always a live chat option on the website:

convertkit live chat (Small)

Things I Don’t Like

1. Form Builder

You need to build ‘forms’ to capture leads on a website- popups, content upgrades, etc.

ConvertKit lets you build forms, but the design tool isn’t that great- not nearly dynamic enough to function as a robust lead capture instrument on your website.

You don’t need to use ConvertKit’s forms on your website.

And I don’t.

The way I do it, I use lead capture tools that integrate with ConvertKit, like Convertful, Thrive Leads and Bloom, to design my popups and banner optins.

These tools are way more dynamic than what ConvertKit provides.

If I were starting all over, I’d probably test out OptinMonster to capture leads on the site and integrate it with ConvertKit.

I’ve read some good things about it- that it has outperformed a variety of other tools.

At this point, it would be a huge hassle to unwind my current lead captures, recreate them all within OptinMonster, and basically split test them…

I might do it someday.

Here’s a form building tutorial so you can get a sense of how form-building works:

2. Split Testing

You can’t do much split testing with ConvertKit.

The way it works today, you can only split test Broadcast emails (those one-off emails you blast to a list/segment of subscribers).

And even then you can only split test the subject lines:

convertkit split testing

So, if split testing emails is important to you, it’s best to go with something more robust like ActiveCampaign.

Other Factors

Deliverability

Obviously, the biggest thing with an autoresponder is getting the emails delivered.

It’s a large technical challenge and there are a variety of factors at play.

For example, Gmail is notorious for pushing emails you’ve subscribed to into their Spam folder.

Testing deliverability is a bit difficult to assess- though according to AuthorityHacker’s testing, “ConvertKit achieved the highest open rate of 39% in the given time frame.”

ConvertKit’s robust support documentation has a lot of information regarding deliverability optimization.

Pricing

I’d say pricing is a pretty strong selling point, considering the features you get. You can pay annually at a discount or monthly based on your subscriber count:

Plans Pricing - ConvertKit

Summing Up

I've had a great experience with ConvertKit so far. 

While not ideal for large enterprises that require significantly advanced features, most people will be satisfied with how easy it is to use. 

The Authority Site System (TASS) Review

authority hacker gael and mark

When I first started building affiliate sites in 2015, there were a few foundational gurus that I followed.

Patt Flynn from Smart Passive Income was one. Amy Porterfield was another.

However, it was Gael and Mark from AuthorityHacker.com that most helped me on my internet-marketing journey.

Since the summer of 2016, I’ve earned well over a million dollars running several content sites.

That’s not to brag- just to qualify my thoughts on internet marketing and the innumerable information products that sell the passive-income possibility.

*I am an affiliate for AuthorityHacker- so if you end up purchasing the course, I’ll receive a commission.

tl;dr Summary

  • AuthorityHacker was founded by Gael Breton & Mark Webster- a pair of seasoned internet marketers.
  • Their website and podcast help novice to advanced internet marketers grow profitable content websites with white-hat traffic and monetization methods.
  • AuthorityHacker has two primary products:  The Authority Site System (TASS) and Authority Hacker Pro (AH Pro).
  • The Authority Site System is a step-by-step system for launching successful affiliate & authority sites. It’s intended for beginners who want to create new sites and reach job replacement income levels. It’s always available for purchase- unlike AH Pro.
  • AH Pro is only available during launch periods- it’s designed for marketers who already have a blog or website and want to grow it further. Make sure you’re subscribed to my email list (there’s a signup form at the bottom of this post) to get notified when AH Pro is available.
  • I purchased TASS and AH Pro in 2016 and relied on their traffic/monetization strategies to scale my websites to over $65,000 monthly earnings.
  • Besides the course content, when you purchase The Authority Site System, you get access to their private Facebook mastermind group. It’s an invaluable repository of internet marketing knowledge. Mark and Gael are on hand- as well as a ton of other successful site owners willing to share their knowledge.
  • Gael and Mark routinely update both TASS and AH Pro so that their strategies remain cutting edge.
  • The two resources I unreservedly recommend if you’re trying to build a passive-income internet business is Ahrefs, the SEO software, and The Authority Site System.

*If you’re wondering if it’s right for you, I’ll answer your questions. Just email me at ryan@nichefacts.com or use the contact form below:

Contact Me

Interested? Join The Webinar

I recommend jumping on the AuthorityHacker webinar if you’re at all intrigued. Gael and Mark do a great job explaining their approach:

authority hacker webinar

Why I Recommend The Authority Site System

There are two online marketing resources that I unreservedly recommend.

The first is Ahrefs- the SaaS SEO tool.

The second is the AuthorityHacker brand.

I’ve been listening to their podcast for years:

The Authority Hacker Podcast on Apple Podcasts

I’ve purchased their highest priced internet marketing product, AH Pro. And I participate in their private Facebook Group on a regular basis.

I came to trust Gael and Mark because:

  1. their blog content was always best-in-class
  2. they were always completely transparent about their wins/losses
  3. their podcast revealed them as friendly, relatable people- not spammy affiliates shilling a get rich quick scheme
  4. After I became an AuthorityHacker affiliate, I had the chance to speak with Mark over the phone and Skype. It further cemented my positive impression of their approach to internet marketing

If you’ve been searching around in vain for an all-in-one course that will help you launch a profitable website, this is an amazing place to start.

Who It’s For

The Authority Site System - The Best Way To Start An Authority Site

In my opinion, if you’re just starting out, want to build a website that earns several thousand dollars or more a month, the Authority Site System is a great place to start.

It’s an exhaustive primer for beginner internet marketers who want a clear process for constructing sustainable internet properties.

It provides cutting-edge, white-hat internet marketing strategies to create content that gets traffic.

If you’re an advanced site-builder, you might find a few useful items in the course, but it’s probably not worth it for you.

Intermediate and advanced internet marketers should purchase AH Pro during a launch period.

My Early Failures

When I first started building affiliate websites back in 2015, I had no idea what I was doing and ended up receiving a manual penalty from Google.

I was doing a bunch of spammy content creation. I was using an article spinner to publish hundreds of thin content pages.

Google took notice one day and obliterated my network of sites.

It turns out that getting penalized Google was the best thing that could have happened to me.

I quickly pivoted to whiter-hat internet marketing strategies.

It was a costly lesson- I had spent at least 6 months doing things the wrong way.

A lot of people would have quit at that point.

I had been dabbling with Authority Hacker content at the time- reading their blog posts and listening to their podcasts, but I still wasn’t following their advice.

I was still in the early stages of the ‘make money online’ game. I was listening to dozens of different gurus espousing dozens of different strategies.

I had no idea what was the best path.

It was an exciting and confusing time. I knew that there were internet marketers out there experiencing tremendous success. To my mind, it certainly seemed possible.

Full transparency: I started the site that ultimately became my biggest success before I purchased an AuthorityHacker product, but their free blog and podcast content was a factor in my early success.

What’s Inside TASS?

The Authority Site System Authority Hacker Course Content

Inside of each of these Modules there are a variety of Lessons.

For instance, inside the Niche Research & Site Planning, there are 17 individual Lessons:

niche research and site planning

Once you’re inside a Lesson, the content includes ultra-detailed text and video material:

niches that work well Internet Marketing

How Much Is It?

Currently, TASS is priced at $997.

Yes, that’s a lot of money.

Could you get the same information for free elsewhere?

I bet you could cobble together 75% of the information from free resources.

But it would be a disorganized mess.

I know when I was first starting out, I was so incredibly confused about the best course of action.

I had a lot of early failures that could have been avoided if I had just stuck with a workable and winning system.

Plus- you wouldn’t have access to peer support from the Facebook mastermind.

To this day, whenever I have a question about something that’s got me stumped, I search the Facebook group and usually find detailed answers from reputable marketers I know I can trust.

So, yes, it’s a lot of money.

But if you’re serious about building a profitable content site, I’d recommend investing in a proven system to ensure efficient progress towards job-replacing online income.

FAQs

Are there refunds?

Yes, they offer a 30 day, no questions asked refund.

Does this work in 2020?

Yes- they routinely update the content in the course. Including a recent reshooting of their entire TASS video catalog.

Are there other costs?

Yes. You’ll have to pay to host your website, buy a WordPress theme, and invest in an SEO tool like Ahrefs (or a cheaper alternative like KWFinder). In addition, you’ll need to create content for your website- you can write this yourself or outsource it.

Is there support?

Yes, the private Facebook mastermind group is where you’ll get support from Gael and Mark. As well as other authority-site marketers. I’m in the group every day- it’s probably my 2nd or 3rd stop in the morning.

Are there discounts?

I’ve seen the price occasionally discounted- but I don’t know for sure if/when this will happen again.