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The Airbnb Affiliate Program [Review]

the airbnb affiliate program

If you’re looking to promote Airbnb, there are now 3 types of partnership options you need to be aware of.

*3/21 Update: Airbnb has canceled their affiliate program, according to CNBC.

*5/20 Update: Airbnb has just launched a new affiliate program: The Airbnb Associates Program. You’ll earn 30% of the Airbnb service fee with a 28-day cookie. There’s chatter that the traffic requirements are much lower for the Associates program than for their Referral Program.

First, Airbnb has a formal Affiliate Program, but it also has a more informal Referral Program for your friends and family.

  1. The Airbnb Referral Program Commission structure: Up to $95 per user you get to sign up, capped at $5,000 in travel credits.
  2. The Airbnb Affiliate Program Commission structure: N/A at this time.
  3. The Airbnb Associates Program Commission structure: 30% of the Airbnb service fee with a 28 day cookie

The Specifics

The Airbnb Referral Program

Regarding the Airbnb Referral Program, the affiliate agreement says that:”Airbnb Users can earn Travel Credits towards future Airbnb travel if: (i) a referred friend clicks on their referral link to create a valid Airbnb account that complies with our Terms of Service; and (ii) the referred friend completes a Qualifying Reservation either as a guest or as a host.”

While the Referral Program looks decent- it doesn’t pay you in cash and it’s capped at $5,000, which I presume is a lifetime limit- the details are a bit unclear.

It’s really a fun incentive for non-affiliates to earn some travel rewards points with Airbnb from friends and family.

The serious money will be made with the true affiliate program below.

The Airbnb Affiliate Program

Regarding the Airbnb Affiliate Program, details about the affiliate program are scarce- I couldn’t find any online. Your best bet is to complete the application, get approved, and then let me know! The real money will be made with the Airbnb Affiliate Program. Airbnb’s affiliate program has some pretty high standards. According to their affiliate page, they require 1 million monthly visits to an app or a website.

Airbnb Affiliate Program (Video Review)

I shot a short video walking you through the Airbnb affiliate program and how I would consider promoting it. Leave a Like if you find it useful!

Examining The Airbnb Affiliate Program

What Can You Promote

You’ll have access to their Guest affiliate program and their Host affiliate program. According to their affiliate page, publishers with access to the Guest affiliate program can promote Airbnb listings. This means you’ll get paid commissions for every guest booking you convert. Publishers will also get access to the Host affiliate program. This enables you to promote Airbnb hosting opportunities to your audience and you’ll earn a commission for each new host who signs up.

travel affiliate programs

Why Should You Promote It?

Airbnb has access to 4 million homes in 191 countries, 60,000 cities, enabling your site or app visitors to book or host nearly any type of property. According to their affiliate page, they clear 100,000 bookings a day.

And, besides that, it’s a beloved brand- which means that it will convert.

Travel Site Examples

If you’re interested in promoting Airbnb, you probably have an ancillary interest in travel. And nowadays everybody is obsessed with travel, for better or for worse.

So I’m sure you could name several travel-authority sites or Instagram profiles off the top of your head.

I’m not too familiar with the travel niche, so after some Googling, I found this handy list of travel sites:

51 Best Travel Blogs to Follow (2019) -

Clicking through to the Amateur Traveler– it’s an example of a content-rich travel blog that presumably would be an ideal partner for Airbnb.

I ran a site search for mentions of Airbnb and found one post with an Airbnb affiliate link- ‘how to become an Airbnb host‘.

The site is a good example of the sort of holistic approach to site traffic I endorse.

They obviously have their blog, but they also have a podcast, a YouTube channel, an Instagram profile, a Pinterest account, and a variety of other social channels pushing traffic to their site and to affiliate & display ad monetization.

One of the best ways to strategically approach Airbnb promotion is to examine the top-performing sites in the niche and get inspiration.

How To Promote Airbnb

SEO

If I were to approach this niche, my first instinct would be to create a travel content site.

And, yes, travel is a saturated niche, but with some effort and keyword research (see below), you can find some low-competition spaces in the travel niche to exploit with long-form content.

Airbnb Keyword Research

Below, I extracted 1,000 of Airbnb’s top-performing organic keywords.

I removed a bunch of brand terms (and a million Airbnb misspellings) to make the keyword research clearer:

As you can see, there’s a ton of interesting keywords you create content for.

An interesting theme are keyword phrases like “things to do in new york”, “things to do in nashville”, “things to do in chicago”, “things to do in san diego”.

I also pulled out some ‘rental’ keyword phrases with a max Keyword Difficulty of 15.

These are really low competition options you can produce content for. Here’s just a few of them:

  • houseboat rental key west
  • rv rental houston
  • room rental
  • lake travis cabins rental
  • rv rental tucson
  • cabin rental in sc
  • houseboat rental san diego
  • yacht rental charleston sc
  • rv rental miami
  • rv rental orlando
  • houseboat rental florida
  • earthship rental
  • cabin rental near me

TripAdvisor Keyword Research

Going even deeper, another way to find low-competition keywords is to examine travel sites with lots of user-generated content.

Sites that rank with user-generated content are prime SEO opportunities- easy to outrank in the SERPs.

I picked TripAdvisor. Below are 1,000 keywords that I winnowed down- you can see there are lots of travel destinations on this list:

whitewater amphitheater” has a Keyword Difficulty of 0, at the time of this writing, getting 7,300 searches a month.

argosy casino” has a Keyword Difficulty of 7, getting 8,600 searches a month.

And I can go on and on. Check out the table below- the idea here is writing up travel guides for these keywords and monetize with Airbnb.

Help people find the best accommodations as they visit the Whitewater Amphitheater.

Email and Social

One thing to be careful of with Email and Social- make sure you examine the affiliate agreement carefully to make sure there aren’t any email or social restrictions.

Oftentimes, affiliate programs will restrict placing affiliate links on organic Facebook content, or running paid traffic to the affiliate’s landing pages. Some even want to pre-approve email copy.

Other than that- I don’t have any really profound insights for email and social. You’re creating content and you’re sharing it via email and social.

And, if you are getting over a million visits a month to your website, enough to qualify for Airbnb, you don’t need me advising you on email and social promotional strategies!

How To Use iWriter For Cheap, Fast, Quality Content [Review]

iWriter- Content & Article Writing Service - Buy Articles

In this post, I’m going to review how I use the text broker iWriter to generate high-quality, inexpensive content super-fast. If you’re not familiar with the service, iWriter is a content writing marketplace. The way it works:

  1. You place a content request on the site- choosing the quality you are willing to pay for
  2. An iWriter writer who matches your quality selection will accept the assignment and write your content
  3. They will submit it to you and you’re able to either approve it, reject it, or ask for revisions
  4. Once it’s approved, you’re able to download it and rate the writer
My favorite fast SEO article writing service is HireWriters- check out my Hirewriters Review for a detailed guide.

iWriter Video Walkthrough

Check out my full iWriter video tutorial below- I show you how to order content and how to optimize for the best results.

What It’s Good For

If you want to quickly create lots of content without the hassle of negotiating price and dealing with flaky UpWork writers- iWriter is a good choice.

Say you have a new site, you’ve got 50 keywords you want to target with 2,000-word articles, you could spend $1,500-$2,000 and get a ton of content created very quickly.

That’s one use case. You can also use iWriter as a supplementary resource- perhaps tacking on an extra 500 words here or there on different articles to give them a boost in the SERPs.

Or maybe you use it for guest posting- quickly ordering content to get backlinks from other sites in exchange for the content. Any way you cut it- it has a variety of uses.

iWriter Pricing

As you can see below, pricing varies by word count and the writer quality.

I frequently order either 700 or 1,000 words at the Premium quality level. Sometimes, I’ll order 700 at the Elite level.

To me, those are the best deals- but it will depend on the sort of content you’re looking to publish.

iWriter Content Pricing

I’m comfortable publishing ‘B’ grade content on some sites- because the incremental value of ‘A’ content just isn’t worth the cost.

The Standard quality level, I should point out, is a bit of a crap-shoot. There are a lot of Indian writers there that just don’t have native English fluency.

When I ordered blog posts from that category I ended up having to do a lot of editing- which entirely defeats the purpose here. I’m looking for speed!

Tips For Using iWriter

  1. Write detailed project instructions (scroll down to see my exact template- feel free to steal it!)
  2. Save your favorite writers- this means you can build up a Rolodex of quality providers.
  3. Don’t expect amazing content ordering from the Standard category- it’s probably worth it to pay more than deal with the editing hassle of fixing bad writing.
  4. Request that the writers use third-party tools to spot-check their submissions (Grammarly, WordCounter.net, etc.) to improve their writing quality.

Pros & Cons

What I Like

Speed: iWriter is super-fast. It’s not uncommon to request a 1,000 word article and see a 2-3 hour turnaround time. I love that. I hire a lot of UpWork writers and generally you are just one of many they are servicing. Which generally means it takes much longer to get the content back.

Experience: iWriter writers are mercenaries- especially if you order content at Premium and above quality levels, with a little bit of guidance, they’re familiar with the sort of content you’re looking for. Whether it’s a product review or a rewrite- you don’t have to explain the basics of internet marketing or SEO to them.

Bulk: You can get a lot of content created very quickly. With UpWork, it’s possible to optimize for speed, but oftentimes things can drag out, especially if you’re relying on one or two writers at a time.

Templates: You can save content orders as templates- that way you can quickly configure requirements when you need to order new writing. This saves a lot of time.

Plagarism Detection: iWriter uses Copyscape to automatically review the content for plagarism. This is a huge feature- saves a ton of time and worry about publishing duplicate content.

Favorites: iWriter lets you save your favorite writers. As I’ve ordered and received content, I’ve saved the best writers to my list. I can then request content from them specifically. The downside is that the return isn’t as fast as it would be if you had submitted it to the entire iWriter community.

What I Don’t Like

Quality Issues: I frequently order content from the Premium quality cast of writers. Most of the time, I’ve had good experiences- but sometimes the English is a little off.

At the Premium price point, you’re unlikely to get Native English writers- but most of them are still pretty solid.

The takeaway here is that you need to provide solid guidance ahead of time when you submit a request and for certain submissions you’ll have to request revisions, or even reject the entire thing.

Interface: The interface is a little clunky- not the easiest to use. Once you get the hang of it, it’s not to bad.

The only other issue worth mentioning is that as of 3/2018, you can only download the content in as an Html file, not a doc. This is somewhat annoying. I contacted their support and apparently they are looking to add Microsoft Word support.

The Process

Project Requirements

Once you click on Order Content, you end up at the screen below. I highlighted where you enter the project instructions- my word forward  template is down below:

iwriter ordering content

I adapted some of RankXL’s wording for the first sentence of the content request. This is a word for word example of Project Instructions I used for a recent article:

iWriter Project Instructions Template

IMPORTANT: This is not an SEO article. Please don’t focus on keyword density and just write naturally.

1. Before you submit, please use this tool (wordcounter.net) to make sure no keyword is over 2% density in the finished article.

2. For this article, just focus on the history of the pie face game, Use topics like History/News Coverage/How to play it/Write about several of the best selling pie face games on Amazon, etc. Just an intelligent, detailed overview of the game.

3. We check for plagiarism using Copyscape- so please keep it unique! Thanks.

4. Make the content as detailed as possible- no filler language or ‘blah’ content.

5. Use headings to organize the content and to ensure broad coverage.

6. Run the content through Grammarly (https://app.grammarly.com)- a free grammar checking tool to fix common errors.

As you can see, I provide a lot of guidance concerning expectations. I also urge them to use third-party tools to spot-check the content.

In particular, I stress that keyword density is kept below 2%. There’s a lot of SEO drama regarding the keyword density issue. Some say it doesn’t matter, but I’d rather keep the density below 2%.

Plus it encourages the writers to use long-tail synonyms- which is a great SEO traffic strategy. Sometimes I’ll include a Wikipedia link to the topic. I had an issue once where I requested an article on “arcade cabinets” and the writer clearly didn’t know what they were. I had to reject that article.

If I feel there’s potential for confusion, it makes sense to include some examples to ensure the writing is on point.

The rest of the information is up to you- you’ll need to figure out the content length and quality of content, the two most important variables besides the project instructions.

Completing The Order

Once you’ve filled out the keyword, the article length, writer level, and project title, you will click Place Order. When the order is finished, you’ll get an email.

You can always refer to your dashboard and see the content pipeline if you’re unsure where the content is sitting:

iWriter Member Dashboard

Final Thoughts

I’ve come to enjoy using iWriter for all the reasons I’ve discussed above. It’s fast, cheap and if you have the patience to learn how to use it, you can get good results.

If you’re looking to produce a lot of content for your niche site, I’d definitely recommend using iWriter to do the writing. Especially if you can afford some of the higher quality levels.

I should say- I still write the introductions to a lot of the content I publish. Unless you have a really high-quality writer, I still find it’s worth it to write a top-shelf opener myself instead.

The 5 Best Credit Card Affiliate Programs

credit card affiliate programs

If you're interested in joining a credit card affiliate program, below I've compiled some of the best networks to join. 

Credit card stats are insane: According to CreditCards.com, there are 364 million open credit card accounts in the United States as of the end of 2017  with 7 in 10 Americans owning at least one credit card (Source).

It's a competitive niche with lucrative payouts, so it will take some determination and unique angling to come up with a traffic strategy that works. 

Keep in mind- besides just credit card affiliate programs, there are a variety of Financial Services offers you can promote.

Below is a screenshot of the Financial Services affiliate offers available from FlexOffers:

financial services affiliate offers

FlexOffers gives a good breakdown of the different financial offers you can promote- so you don't necessarily need to consign yourself purely to credit cards.

But, if you're intent on credit card offers, check out this list of the available types of credit cards you can promote from Credit.com:

Types of Credit Cards Browse Compare Affiliate Programs

Before we dive into the credit card affiliate programs, I thought I'd throw my 2 cents in regarding keyword research and traffic generation.

If I were to compete in this niche, I'd look for low competition/high search volume keywords that I could create overwhelmingly good content around.

A good starting point is my NerdWallet.com keyword research- enter your email below to get 10,000 of their best organic keywords, search volume, and keyword difficulty estimates:

[thrive_leads id=’4640′]

This would include both website content for Google Search as well as video content for YouTube. 

Estimate Your Credit Card Earnings

Credit Card Affiliate Keyword Research

For example, I used Ahrefs to do some keyword research- I ran "credit cards" through their Keyword Explorer tool and filtered the difficulty to "under 15". 

This is what I came up with: 

There are some huge terms on here with relatively low search volume like "victoria secret credit card" and "gamestop credit card". You can download this table by clicking "Download CSV" in the bottom right hand corner.

It's definitely a good starting point. Make sure you consider searcher intention when producing content for this niche- are searchers looking for credit card login URLs, reviews of the cards, interest rate figures?

Search out forums for issues with the credit cards that you can help users deal with. Or even investigate the Google type-ahead for the most common concerns: 

gamestop credit card Google Search

If I were targeting this "gamestop credit card" keyword, I'd publish a 2,000+ word post with subheadings targeting all of the type-ahead terms you see above and any other subject domains I can unearth using Ahrefs or general Googling.

Traffic & Monetizing

It's a no-brainer to create content around some of these low-competition/high-volume keywords if you're in this financial niche or looking to enter and leverage 'SEO' traffic.

Even if the particular card doesn't have an affiliate program- you can at least get the traffic by producing the content and perhaps suggest an alternative credit card you can monetize.

For example, if Credit Card A is easy to rank for, but doesn't have an affiliate program, you can write about Credit Card A but suggest a comparable or superior credit card, Credit Card B, as a worthwhile alternative. Or just push the traffic to your highest-converting page.

Or- say you're a travel site. You can grab some of this lucrative traffic by writing up a guide on the best travel credit cards. Car blogs can do the same with some of the gas charge card programs like Shell's. 

The key is to think outside the box- figure out a unique angle and execute on it.

NerdWallet does an awesome job with their content- producing high-quality information that they simultaneously monetize with bank and credit card affiliate links:

NerdWallet: Get more from your money

Track spending, reduce debt, improve your credit, find the best credit cards. Join the millions of people who use NerdWallet to get more from their money.

[thrive_leads id=’4640′]

The 5 Best Credit Card Affiliate Networks

Below, I've collected a bunch of credit card affiliate programs you can join. Really, these are more 'networks' than programs, but I digress.

The Credit.Com Affiliate Network

If you're looking to join a credit card affiliate program, one of the best places to start is Credit.com.

According to their website, Credit.com has connected with the leading credit card providers to provide the very best solution for affiliate publishers seeking to advertise credit card offers.

They promise the largest affiliate payouts in the charge card space, the very best converting credit card affiliate offers, real time affiliate sales tracking and online reporting.

Sign Up | Credit.com Affiliate Marketing

Credit.com offers the best affiliate programs for financial services including credit cards, credit reports, debt help and more.

Joining will get you access to a variety of credit card affiliate opportunites from companies like American Express, Barclay, Capital One, Chase, Credit One, Discover, MasterCard, Visa.

You can also get access to different types of credit cards including Rewards, Airline Miles, Cash Cards, Rewards Points, Gas Cards, Balance Transfer, Merchandise Cards, Secured Cards, Business, Cards, and Student Cards.

It's one of the big players in the space and signing up will let you assess the different offers, payouts and conversion rates.

The Commission Soup  Network

Commission Soup also has access to a bunch of different business and consumer credit card affiliate programs:

  1. Credit One Bank® Unsecured Visa® with Free Credit Score Tracking
  2. AccountNow® Gold Visa® Prepaid Card
  3. Indigo® Unsecured Mastercard®
  4. AccountNow® Prepaid Visa® Card
  5. Scotiabank®* American Express® Card
  6. Applied Bank® Secured Visa® Gold Preferred® Credit Card
  7. The First Progress Platinum Elite MasterCard® Secured Credit Card
  8. primor® Secured Mastercard® Gold Card
  9. Indigo® Mastercard® with Fast Pre-qualification
  10. Credit One Bank® Unsecured Platinum Visa®
  11. Official NASCAR® Credit Card from Credit One Bank®
  12. Credit One Bank® Credit Card with Cash Back Rewards
  13. Credit One Bank® Visa® Credit Card
  14. Credit One Bank® Platinum Visa® with Cash Back Rewards
  15. Indigo® Mastercard® for Less than Perfect Credit
  16. Credit One Bank® Visa® Credit Card
  17. USAA Homeowners Insurance
  18. Milestone® Mastercard® – Bad Credit Considered
  19. Scotia Momentum® Visa* card
  20. OpenSky® Secured Visa® Credit Card
  21. Scotiabank® GM®* Visa Infinite* Card
  22. Milestone® Mastercard® with Free Choice of Card Image
  23. ScotiaGold Passport® Visa* card
  24. primor® Secured Visa® Classic Card
  25. primor® Secured Visa® Gold Card
  26. Credit One Bank® Visa® with Free Credit Score Tracking
  27. Indigo® Platinum Mastercard®
  28. Harley-Davidson® Mastercard® credit card
  29. Indigo® Platinum Mastercard® Credit Card
  30. Progress Credit
  31. Milestone® Mastercard® – Unsecured For Less Than Perfect Credit
  32. Credit One Bank® Platinum Visa® for Rebuilding Credit
  33. Credit One Bank® NASCAR® Visa® Credit Card
  34. Milestone Gold Mastercard®
  35. NetSpend® Visa® Prepaid Card
  36. Indigo® Unsecured Mastercard® – Prior Bankruptcy is Okay
  37. Scotiabank® GM®* Visa* Card
  38. Credit One Bank® Unsecured Visa® for Rebuilding Credit
  39. Horizon Gold
  40. Credit One Bank® Cash Back Rewards Credit Card
  41. Scotiabank®* Gold American Express® Card
  42. Barclays Arrival® Premier World Elite Mastercard®
  43. CreditCardSoup.com
  44. Best Western Mastercard® credit card
  45. Credit One Bank® Platinum Visa® for Rebuilding Credit
  46. Freedom Gold Card
  47. Applied Bank® VISA® Business
  48. Credit One Bank® Unsecured Visa® for Rebuilding Credit
  49. Milestone® Mastercard® – Mobile Access to Your Account
  50. Barclaycard Ring™ Mastercard®
  51. First Progress Platinum Select MasterCard® Secured Credit Card
  52. primor® Secured Mastercard® Classic Card
  53. Credit One Bank® Platinum Visa®
  54. Premier Rewards Gold Card from American Express
  55. Gold Delta SkyMiles® Business Credit Card from American Express
  56. Fingerhut Credit Account
  57. NASCAR® Credit Card from Credit One Bank®
  58. Credit One Bank® Platinum Visa® with Cash Back Rewards
  59. Credit One Bank® Visa® with Free Credit Score Tracking
  60. Net First Platinum
  61. Credit One Bank® Visa® Cash Back Rewards
  62. Credit One Bank® Unsecured Visa® with Cash Back Rewards

The Bankrate Credit Card Affiliate Network

The Bankrate Credit Card Network is another resource if you're a publisher looking to monetize your credit card-related content and traffic.

Bankrate Credit Cards

Bankrate’s free credit card affiliate program provides you with the tools and support you need to turn credit card related web traffic into revenue.

According to their website, Bankrate’s Affiliate Program has a variety of financial offerings beside just credit cards.

The FlexOffers Affiliate Network

FlexOffers has some Financial Services offers you can explore, including their credit card affiliate programs.

credit card affiliate offers flexoffers

The BankAffiliates.com Affiliate Network

Another option is the BankAffiliates.com network- they provide "performance marketing for financial products and services".

You can check out some of their offers that include the affiliate programs for: Personal Capital, The Street, CreditRepair.com, Options House, Discover, Lexington Law, Credit Sesame, Lending Club, Lendio, and SmarterBank. 

Credit Card Affiliate Programs | Bank Affiliates

Find the best credit card affiliate programs. Engage your traffic with the top performing credit card offers by searching our listings for the right programs

Affiliate Offer Aggregators

Sites like Offer Vault and ODigger are another place to search out charge card affiliate programs. 

Affiliate Marketing | Affiliate Programs | CPA Offers | OfferVault

Affiliate Marketing made easy. Find the best affiliate programs, affiliate networks and affiliate marketing resources. We’re the #1 Source for highest paying affiliate programs.

These affiliate aggregators are like meta-search engines for affiliate programs. It's a good place to scour out niche affiliate networks and programs. 

[thrive_leads id=’4640′]

Final Thoughts

One important thing to remember- the affiliate landscape shifts over time.

It's important to routinely keep tabs on the different networks and programs in this landscape. While Bank of America, Credit Karma, Fidelity, and Capital One don't seem to have (or have temporarily suspended their) financial service affiliate programs, you'll want to monitor the available lead generation opportunities on an ongoing basis to spot their emergence.

If you have a lot of traffic and really want to be an affiliate for a particular brand, there's no harm in reaching out. I've gotten into private affiliate programs just by outreaching. 

The Adidas Affiliate Program: Monetizing A Sports Brand

adidas affiliate program

In this post, I review the Adidas affiliate program. I cover the commission structure, promotional strategies, and examples of successful affiliate sites promoting Adidas brand products.

If you’re unfamiliar with the company, Adidas designs and manufactures clothing, shoes, and accessories.

According to Wikipedia, it’s the biggest sportswear manufacturer in Europe, and the second-largest in the world, trailing Nike.

It generated €19.291 billion in 2016 and was founded and currently headquartered in Herzogenaurach, Germany. Adidas does have an affiliate program. It’s provided by Impact.com.

Adidas Commission Structure

According to Impact Radius, Adidas offers a 7% commission rate on eligible products.

As you can see from the Impact.com screenshot below, there’s a 30-day referral window, and there’s a recurring payout structure:

adidas affiliate program

The way recurring payouts work, the affiliate page specifies that “for return consumers payouts apply to 3 recurrences”.

Adidas VS Amazon

As of this writing, Amazon is offering 4% on Apparel and Shoes- the two most relevant categories.

Even though the commission structure is 3% better with Adidas, Amazon will obviously convert better on average. But the Adidas site offers unique products that you can’t buy on Amazon.

You’ll have to ferret out the unique Adidas products to promote. One strategy I’ve used as an Amazon affiliate is to create content around Amazon products and link out to a third-party retailer’s product path.

For example, if I have a post on the “best Adidas running shoes”, linking primarily to Amazon, I’ll incorporate a deep-link on page to an Adidas product search path like this one with anchor text like: “View Adidas Shoe Prices”.

That way I capitalize on high-converting Amazon affiliate traffic, while also diverting some to Adidas as an affiliate partner. Here’s an example of a product comparison table featuring a third-party affiliate link in the top right corner:

amazon and walmart affiliate product table comparison example

Adidas Keyword Research

Below I extracted 1,000 of Adidas’ top-performing keywords (I removed some brand terms to clean up the list).

As you can see below, some of their top-performing keywords relate to ‘yeezy‘. This refers to Kanye West’s official collaboration with Adidas, which has a crazy 317,000 monthly search volume.

As a rabid basketball fan, it’s also interesting to see it ranking #2 for “james harden shoes“, which has a monthly search volume of 23,000.

What Can You Promote?

As you can see from their website dropdown, and the keyword research table, there’s a ton of things you can promote as an affiliate, from brands like Deerupt, NMD, Ultraboost.

There are sports accessories for Running, Soccer, Basketball, Workout, Football, Hiking, Tennis, Skateboarding, Volleyball, Lacrosse, Baseball and Golf.

There are clothing staples like Pants, Hoodies & Sweatshirts, Jackets, Track Suits, Short Sleeve Shirts, Graphic T-Shirts, Long Sleeve Shirts, Polos, Sports Jerseys, Compression Wear, Tights, Shorts, and Tank Tops. There are also some fashion accessories you can promote, like Bags & Backpacks, Hats & Beanies, Socks, Phone Cases, Sunglasses, Watches, Gloves, and Scarves.

How To Promote Adidas

SEO

One of my favorite strategies for acquiring traffic is producing long-form content. Below, in Site Example #1, you can see an example of a site that ranks for the “yeezy” keyword.

Although it’s not monetizing with Adidas on this particular page, and is actually using the Stadium Goods affiliate program, it’s acquiring traffic that could easily be monetized using Adidas’ affiliate program:

Site Example #1

10 of the Best YEEZY Sneakers Ever Released- Buy Them Online Now

Site Example #2

Another high-volume Adidas keyword refers to their “ultraboost” brand.

When I think of SEO opportunities for big brands like Adidas or Nike, some of the easiest keywords to rank for are brand terms.

On Feet Recap- The Best Of The adidas UltraBOOST On Ig - Sneaker Freaker

Email

Email can be another profitable referral source- if you have an email list you can broadcast Adidas deals, promotions, and specials.

(Plus, you can easily promote the ‘SEO’ content you created.)

For example, here’s a sales page for the Men’s category. There’s also a release date section- this way you can track upcoming releases of Adidas products.

This section could be useful for SEO as well as email- it lets you create and promote content with a first-mover advantage. If I were obsessed with sneakers, Kanye West, or some other Adidas brand item, I’d happily click through an email that alerts me to the release of a new product.

Social

When it comes to social media, there are restrictions. According to the affiliate agreement,

“Promotion on Facebook, Twitter, Snapchat, Pinterest, and other social media platforms is permitted following these rules: You ARE ALLOWED to promote offers to your followers or own lists (excluding Facebook custom audiences or similar programs); more specifically, you are welcome to use your Impact Radius Links on your own social media properties, such as Facebook, Twitter, etc.; provided you will comply with the terms that govern your use of such social media platform. For example: You may post, “Shop the new adidas Ultraboost collection” on Facebook. You ARE PROHIBITED from posting your affiliate links on adidas’s social media properties and via any paid social media channels such as Facebook Ads. You will not advertise adidas through any paid media such as search engine ads, display advertising, paid social advertising such as Facebook ads.”

The stipulations basically mean that you can promote affiliate links organically, but you can’t use paid traffic or custom audiences on social or on search platforms like AdWords.

Summary

If you’re looking to promote a sports fashion brand, Adidas could be a compelling option.

Particularly if you niche down into some of their unique brand offerings- that’s a great space to leverage ‘SEO content’ and provide value to your email list.

Check out my affiliate reviews of Nike, Macy’s, Nordstrom and H&M for more clothing retail affiliate programs.

The Nike Affiliate Program: Joining & Monetizing

nike affiliate program

Does Nike offer an affiliate program?

Yes, but with a caveat.

The bad news here is that according to this support page, Nike is only for UK traffic. You can apply within the Awin affiliate network.

Don’t despair, however, because there’s still a chance you can get into this iconic brand’s affiliate program if you’re a European Union citizen.

And there could be some wiggle room if you’re a U.S. affiliate- you can use VigLink (which I discuss down the page) or even contact Nike’s affiliate support and ask if you can craft a custom deal for U.S. traffic.

Pro Tip: Join Macy’s or Nordstrom’s affiliate programs and promote their Nike products as a workaround.

In this post, I’ll walk you through the Nike commission structure, what you can promote, some Nike keyword research, and how I would produce content to get traffic that converts on Nike sales pages.

[thrive_leads id=’4645′]

Now, let’s take a look at the commission structure and benefits of being a Nike referral partner:

Nike Commission Specifics

  • Publishers can earn up to an 11% commission
  • An average order value (AOV) of €100
  • A 30-day cookie referral period
  • An array of category-specific Nike affiliate banners
  • Specific NIKEiD promotional material
  • An automated product feed
  • Access to Nike affiliate communications for special offers and new products
  • Access to Nike gifts for affiliate-run competitions and promotions

Nike And VigLink

According to VigLink, Nike is a participating partner– and they’re paying out, at the time of this writing in June 2018, 6.83% commissions. According to the page, they are paying out on the following locations (U.S. included):

  1. Non Europe
  2. Austria
  3. Belgium
  4. Brazil
  5. Canada
  6. Denmark
  7. Estonia
  8. Finland
  9. France
  10. Germany
  11. Greece
  12. Iceland
  13. Italy
  14. Netherlands
  15. Portugal
  16. Spain
  17. United Kingdom
  18. United States

My advice is to contact VigLink if you’re a U.S. publisher with primarily U.S. traffic- you’ll want to make sure they’re actually going to pay on American traffic.

Check with VigLink support to certify that you can send American traffic to Nike offers and products. As a quick note, the way VigLink works, it will automatically monetize your non-affiliate links with affiliate offers. So, in this case, it’s a bit of a workaround when it comes to the Nike affiliate program, especially and potentially for U.S. traffic promoters.

What Can You Promote?

Like any fashion brand, there are lots of things you can promote.

For example:

  1. Shoes
  2. Lifestyle
  3. Running
  4. Training & Gym
  5. Basketball
  6. Jordan
  7. Football
  8. Soccer
  9. Baseball
  10. Golf
  11. Skateboarding
  12. Tennis
  13. Sandals & Flip Flops
  14. Tops & T-Shirts
  15. Shorts
  16. Polos
  17. Hoodies & Sweatshirts
  18. Jackets & Vests
  19. Pants & Tights
  20. Surf & Swimwear
  21. Nike Pro & Compression
  22. Socks & Underwear

How To Promote

SEO

My instinct would be to try to rank for brand terms things like “nike socks” or “nike jackets”. Fashion SEO is rough- it’s a very competitive landscape.

As you can see in the Nike Keyword Research below, there’s some interesting opportunities- “huaraches”, a type of Mexican sandal, is a big Nike product, with huge search volume (118,000/month) and very low search competition (Keyword Difficulty: 8).

Nike Keyword Research

I used Ahrefs to scrape Nike’s top 1,000 organic keyword rankings (minus some redundant brand terms)- check it out below:

If you want even more Nike keywords, download 10,000 of Nike’s keywords:

[thrive_leads id=’4645′]

I would focus on producing content on low-competition fashion themes- the Jordan brand “flight club” sneakers is another interesting opportunity.

I’m prone to listicles- so I would produce something like the “25 best flight club shoes of all time” with a mixture of old sneaker images and affiliate links to current Nike Flight Club shoes available for purchase.

You get the idea- think outside the box about how you can create interesting, engaging, unique content around these different terms.

Example #1

For example, Bloomberg produced this piece on the 25 best-selling Air Jordans of all time:

The 25 Best-Selling Air Jordans

 

Example #2

Another good example, with actual affiliate links, is Highsnobiety.

You can see that beneath the Air Jordans, the site owner is affiliate-linking to where you can purchase the shoe at several stores: Stadium Goods, StockX, Grailed, and GOAT.

Here Are the Best Air Jordans of 2019 (So Far)

Email

If you’ve got an email list- try promoting Nike deals and specials to your list.

For example, at the time of this writing, the Golden State Warriors recently defeated the Cleveland Cavaliers in the 2018 Finals. Nike has a whole page dedicated to playoff basketball wear.

If you had a basketball blog- imagine pinging your list with one of these offers. Perhaps linking to a rundown of the top NBA playoff designs of all time. I’m nuts for basketball- I know I’d click through to that.

You can also navigate to their Men’s Clearance page. If you run a shoe blog, Nike’s affiliate newsletters and their on-site deal sections could be a goldmine, helping your audience purchase Nike brand clothing.

Another idea- maintain a page on your site with the cheapest Nike footwear.

Every week you’d assemble the cheapest deals for Nike footwear- scrambling together a list that includes a variety of affiliate partners like Amazon, Nike and Ebay.

You could broadcast emails to your list promoting Nike shoe deals. If you kept adding content to this page, over time it would probably attain strong organic keyword rankings.

Plus, people would naturally link to it, helping it to soak up even more keyword rankings as your Domain Authority surges.

Summary

I love the idea of promoting big-time brands.

People love Nike products.

Which means they will convert when you send them to Nike.

I’m sure it doesn’t convert as well as the Amazon Associates program does- but no physical products retailer does.

The only tricky thing here is that Nike is apparently not open to publishers with U.S. traffic. As I recommended, you can try outreaching to Nike to see if you can craft a private deal, or try using VigLink to monetize your Nike links.

The Psychic Niche | Monetizing Astrology, Tarot and Afterlife Pet Communications

prison guard with keys outside dark prison cell

Whether you think psychics are con artists or not, there's a lot of money to be made in this niche.

In fact, I'm using the term 'psychic' pretty loosely. 

I'm really referring to an entire genre of mystical and extrasensory concepts. 

Things like tarot reading, astrology, numerology, spiritual communication, etc. that can loosely sit beneath the umbrella term 'psychic'. 

You can rake in display ad cash from high CPC (cost per click) keywords, generate passive income from affiliate opportunities, or even sell your own products and services. 

Weird Affiliate Offers

Check out some of the interesting affiliate opportunities in this niche: 

In this report, I'm going to use Keen.com to get an overview of this niche. 

Below, you can see they have a pretty robust site- ranking for over 500,000 keywords as of September 2018:

keen.com online stats

In terms of what they actually do, Keen provides access to a range of pay-per-call psychics, healers, mediums, and intuitives on their site:

According to their About page, 

"Since its inception in 1999, Keen has provided a platform for customers to receive reliable personal advice. Today, Keen is a leading community for online psychics, giving you a direct line to instant, live, personalized psychic advice. Getting an online psychic reading on Keen is safe, secure, confidential, and easy. You can connect with a psychic in our network anytime using your preferred conversation method: online chat, email reading, or phone call."

Keyword Research

To get a sense of the opportunity, I extracted 1,000 of Keen.com's top-performing keywords.

As you can see, Keen has done a ton of content marketing- creating lots of pages for different astrology, tarot and pyschic keywords. 

For example, one of their top-performing pages is this one on the Wheel Of Fortune Tarot Card:

The Wheel of Fortune Tarot Card | Articles at KEEN.com

If your life seems to be moving as if guided by destiny, expect The Wheel of Fortune to make an appearance in your Tarot reading. A Tarot article by KEEN.com.

You can see that, once they have the user on this page they're trying to get them to click on "Find Your Best Psychic Match", or view their "Advisors" in the menu drop-down, or click the "How are you feeling today?" emojis to enter a lead scoring process.

The Big Idea

The big idea here for you, the reader, is to choose a psychic niche (or even go 'general'), create a content site that acquires traffic from multiple channels (organic, social, direct, referral), and monetize with display ads, affiliate marketing, and/or eCommerce.

Making Money

As you can see, Keen isn't running ads or using affiliate links.

They have their own stable of professional mediums and psychics that they're promoting. 

eCommerce

It's eCommerce.

That said, you could, just as easily, create the same type of content and promote affiliate offers or capitalize on display ads. 

As an aside, they actually have their own affiliate program, which pays "a $125 bounty for every first-time paid customer. With a 30-day window to convert free customers into paid customers."

If you're starting a site in this niche, unless you're a psychic yourself, it's unlikely that you'd begin with a product or service.

It's more likely that you'd begin with affiliate marketing and once you have decent site traffic (maybe 500+ a day), include display ads. 

Display Ads

Sort the Keen.com keyword research by the CPC column and you'll see some pretty pricey keywords:

psychic affiliate seo programs

Affiliate Marketing

As well, there are plenty of affiliate offers to choose from:

They range from astrology call centers to Clickbank eBooks that help you develop your own psychic powers:

Or check out this affiliate program- astrological dating:

Within your content, you could link out to relevant affiliate offers- promoting a Tarot Pay Per Call offer within your Wheel Of Fortune Tarot post. 

Or perhaps you use a plugin like AdInserter to advertise affiliate offers across your site, or across Categories of your content. 

What I Would Do

Niche Selection

I'd do a lot of research into the different 'psychic' sub-niches. You could use Keen.com to help with this research. 

Here's a list of all their advisor categories:

Wikipedia also has a good list: 

  • Apportation
  • Astral projection or mental projection
  • Aura reading
  • Automatic writing
  • Clairaudience
  • Claircognizance
  • Clairgustance
  • Clairolfactance
  • Clairsentience
  • Clairvoyance
  • Conjuration
  • Divination
  • Dowsing
  • Energy manipulation or energy work
  • Energy medicine
  • Hydrokinesis
  • Levitation or transvection
  • Mediumship or channeling
  • Precognition or premonition
  • Prophecy
  • Psychic surgery
  • Psychokinesis or telekinesis
  • Psychometry or psychoscopy
  • Pyrokinesis
  • Remote viewing, telesthesia or remote sensing
  • Retrocognition or postcognition
  • Second sight
  • Scrying
  • Telepathy
  • Thoughtography

Maybe you become a psychic fraud investigator- reviewing and outing bad products. 

Perhaps you specialize in interviewing psychics- getting traffic from YouTube and SEO transcripts of your conversations.

Or maybe you review supernatural claims- people who claim they have telepathic powers.

There's a range of different niches and angles you can take.

Keyword Potential

Each of these sub-niches will have different keyword potential. 

You could niche down into "pet psychics", "astrological dating" or specialize in "Chinese astrology".

I would use Ahrefs to analyze the top sites in the respective niche and examine how competitive and how voluminous the keywords are. 

You could also have a general psychic site and build out silos of content for each category.

Remember- you'll want to investigate affiliate offer potential prior to jumping into a niche.

If you specialize in 'levitation', like Wikipedia lists, there really aren't any affiliate opportunities. Plan ahead! 

Ethical Issues

I would have certain ethical qualms with this niche.

I'm very open-minded, but would be skeptical about the legitimacy of certain affiliate offers, and even entire practices altogether.

That said, if you're passionate about the topic and credibly believe in it, you can always just run ads on your content. 

Or just thoroughly vet the affiliate offers you promote.

There are even Amazon affiliate product reviews you could write for physical items like healing crystals and other energy 'hardware'. 

Be Brandable!

In a nutshell, I'd choose a brandable domain name that doesn't pen me in to one particular niche. 

For example, I wouldn't be chineseastrology.com- I'd prefer a name like Keen.com, which is short, memorable, brandable, and doesn't limit your site's potential.

Obviously four letter domain names are hard to come by- but you get the idea.

You might think your site's potential lies in afterlife pet communications- but realize several months in that there's not enough traffic and now you want to dip into a more lucrative vertical like chakra cleansing.

Content Mapping

I'd use a site like MindMeister to sketch out a mindmap of my content ideas and fit them into different categories.

This will help plan your site's architecture- making it more user friendly and navigable by the search engines. 

It will also help you hire writers and budget for content creation. 

You can even organize your content by the type of monetization.

Some content can only be monetized by display ads, while others are better for affiliate promotion. 

Monetization

The two easiest monetization strategies will be display ads and affiliate marketing.

I've touched on both above.

Besides ensuring that your site concept has enough traffic potential, you don't need to worry too much about monetization early on.

Getting Traffic

I would recommend creating quality content on your website, sharing it across social, building an email list and incrementally building links.

It's not an overnight process (for that, try paid traffic). 

The biggest hurdle might be getting backlinks. If you don't have the patience or will to execute on a link-building campaign, you can pay an outreach service like ReachCreator

Paid Traffic

If slow-growth organic strategies bore you, you can try your hand at Pay Per Click advertising like this enterprising site with the catchy name Top10BestPsychicReading.com is doing:

The landing page for that ad is below. Each of these psychic resources are affiliate links. 

You can see that Keen.com is the 'Our Pick' recommendation- probably because they're the highest converting or highest paying.

You can always experiment running traffic to a page like this- but you'll need to track everything to understand if you're making or losing money.

Summing Up

Definitely an interesting niche.

I'd suggest entering it only if you have honest intentions. 

You don't want to end up promoting people like Psychic Tammy:

It's most likely that you'd monetize with display and affiliate.

I definitely see a good opportunity here to create an interesting content site- particularly if you found an interesting angle.

ShareASale Review: How To Use It In [2021]

how to use shareasale

Today I'm going to dive into one of the most popular affiliate networks in the online marketing world- ShareASale.

I'm going to show you how I use the ShareASale network interface, outline how to make money using ShareASale, and rank their top 10 affiliate programs.  

(Click here to visit ShareASale and then click on Affiliate Sign Up in the top right corner). 

What Is ShareASale?

ShareASale is a Chicago-based affiliate network, founded in 2000 by Brian Littleton. It's loaded with nearly 4,000 affiliate programs you can join with over 700,000 affiliates promoting the programs. 

Check out my ShareASale video guide below- I'll take you on a guided tour of the network and show you how I scour it for interesting Merchants to join. 

Audio Transcription

How It Works

ShareASale is an affiliate network that arbitrates the relationship between Merchants and Affiliates. If you have a website or social media property that you want to monetize, you are an Affiliate. If you have a business and want publishers to promote your site in exchange for a cut of the sale, you're a Merchant.  

This guide is mainly intended for Affiliates. Affiliate networks, in general, help you create the tracking links for specific Merchant programs so you can get paid on the traffic you send to the Merchants that converts.

shareasale

It essentially does all of the administrative dirty work so that the two sides can work together- figuring out things like affiliate link creation, how to pay affiliates based on different Merchant commission structures, how affiliates can discover merchants and their products, how to deal with returns, Merchant Program performance reporting & tax reporting.

How To Join ShareASale

Signup is simple- use this link to join ShareASale and click on the Affiliate Sign Up: 

how to sign up for shareasale

One thing I've learned- when you first join ShareASale, be judicious about the programs you apply to. My advice is to only join programs, to start, that you know you can send traffic to tomorrow. 

If you sign up, apply to a bunch of programs without a ready traffic source, you could eventually be dropped by the Merchant. 

I've slowly built up my ShareASale account over the course of a couple years now which gives me some amount of leverage when applying to join more exclusive programs. 

Using ShareASale

It's pretty straightforward- you apply to join affiliate programs within ShareASale:

How to use ShareASale

And then once you're approved by the program, you're able to create links using their Custom Link Generator or their Bookmarklet tool under Links > Create A Custom Link To A Page:

ShareASale Custom Link

First, however, you'll want to evaluate the different programs by some common, industry metrics to ensure that they'll convert the traffic you send them.

Understanding The Metrics

When you begin searching through ShareASale, you'll be confronted with some merchant performance stats. 

It's important to give these some consideration prior to applying to join their program.

You'll want to join programs that have healthy conversion rates and average sale amounts- which is why it's often advisable to join programs that have a top 100 PowerRank on ShareASale. 

researching niches

Let's review some of the common terms:

PowerRank: Surprisingly, there isn't a ton of information about this ShareASale-specific stat- but it is essentially a proprietary metric that they use to rank their most succesful affiliate programs.

I dug up this definition from their blog:

"PowerRank” statistical category for the most cumulative days in an individual year. “PowerRank” is a ShareASale specific statistic encompassing things such as EPC, Volume, Reversal Rates, Conversion, Program Uptime, etc…"

EPC: ShareAsale describes this industry wide metric as the average Affiliate earnings per 100 clicks across all Affiliates in a Merchants program (Source). This gives a baseline measurement of affiliate success with the program- it's a useful way to compare programs against one another.

Below I grabbed the performance statistics of Bean Box, a coffee gifts service.

beanbox affiliate program

Average Sale: This one is pretty self-explanatory. It's the average sale amount of the converting traffic affiliates have sent to the merchant.

Conversion Rate: This refers to the percentage of traffic that actually converts and makes a purchase. So if you send 100 people through an affiliate link and 5 of them make a purchase, the conversion rate is 5%.    

If you begin poking around through different merchants, you'll quickly get a sense of how strong Bean Box is. It has a Top 100 PowerRank and the numbers are pretty impressive- a $78 average sale, converting at 23%, with a 10% commission rate. 

If you're just getting started in affiliate marketing, take some time to evaluate all the different programs out there- it's a great way to get familiar with these important performance statistics. 

Some Perspective On Performance Stats

While it's a good idea to get comfortable with these numbers, your own success with a particular affiliate network could be entirely different than the averages.

For example, you may have a great deal more success than average sending traffic to Wayfair because you have a loyal audience that engages with and trusts your recommendations.

So, while Wayfair may be converting at 1.92% over the past 7 days for all affiliates, since 12/28/17, maybe you convert at 10% because people like you and your niche fits nicely with Wayfair's home & garden product lines.  

Or it could work the other direction- maybe you convert at .75%. 

The point is, these numbers are averages and while useful, you need to test performance with your own traffic. 

One important note- you should be careful joining affiliate programs that are really new or don't have much history. They may drop out of the network and you'll have to replace all of the links, which can be a real hassle depending on how you've implemented them.

The ShareASale Tools I Use

ShareASale has a bunch of tools to help you promote their merchants. Below, I'll walk you through the functionalities I most commonly use.

Creating Links

The ShareASale Product Discovery Tool

This is a handy tool that lets you create custom, deep-links directly from your browser.

The way it works, you install it to your bookmarks in Chrome and when you want to link to a a product in a program you participate in, you navigate to the product page, click the link in your bookmarks, and as long as you're logged in to ShareASale itself, you'll get a custom affiliate link to the product.

You can also create custom, deep links from within ShareSale itself, but I find it much faster to use this product discovery tool. 

Finding & Analyzing Merchants

store (1)

One of the most important elements of a good affiliate network is its ability to facilitate the discovery of niche affiliate programs you can join to monetize your internet properties. 

ShareASale provides some useful tools to help affiliate marketers discover and apply to join these programs. Below, I cover some of the basic tools you can use to filter through their inventory.

Affiliate Program Pages

Besides helping you discover affiliate programs, ShareASale gathers important performance data for each program. 

Below, you can see NFLShop.com's 7 and 30-day affiliate-marketing performance statistics. You can see what the Average Sale, Average Commission, EPC, Conversion Rate,the Cookie Duration (how long your link-click will last before sales stop being attributed to you) and other important metrics.

Analyzing ShareASale Affiliate Programs

Merchant Search

ShareASale's recent modernization of their user interface makes it easier to search and discover merchants within the network.

Categories
As you can see below, the left panel provides a granular drop down that separates the different merchants by category.

ShareASale Categories

Featured Categories

Along the top, there's a Featured Categories section that highlights popular affiliate categories.

Trending Merchants

You can also conduct a kewyord search to find either merchants or specific merchant products to promote.

Keyword Search

For example, if I want to promote "dust extractors", I can simply input that keyword and get a list of all the merchants that have products matching that search term and then apply to join them.

Below, you can see that by searching for "dust extractors", I turn up 4 Merchants with products matching the search query. 

ShareASale View and Search Merchant List Affiliate Account Manager Ryan Nelson

Clicking the links the red arrows are pointing to, ShareASale will show you the product's prices, and the estimated commission if you were to successfully convert a buyer using the program's affiliate link.

Analytics & Reporting

ShareASale provides useful Analytics information about your performance including activity details, a traffic report, invalid links and more. Besides that, on the Merchant side of things, ShareASale gathers important metrics regarding how the program converts, the average order value, and a variety of other stats. 

Activity Details

ShareASale Activity Details Affiliate Account Manager

Under Reports, there's an Activity Details section. This is generally where I spend most of my time- analyzing which programs are converting.

It essentially gives you a breakdown of your most recent commissions by program.

There's also an option to Filter Results using quick and advanced search parameters. This is useful to examine the performance of particular merchants.

Traffic Report

Another useful Analytics tool, the Traffic Report breaks down how much traffic you're sending to specific Merchants, how well it's converting.

ShareASale Traffic Report Affiliate Account Manager


The column breakdown displays Unique Hits, Net Commissions, Net Sales, Number of Sales, Number of Voids,Conversion & Net EPC.

Invalid Links

This is another helpful tool. If an affiliate program within ShareASale closes, all of the links on your site will be invalid. ShareASale helpfully lists out all of your invalid links- although it doesn't always show which page the link is coming from. It might require some digging to figure this out- but at least you can correct the error and find an alternative program to promote.

How To Make Money With ShareASale

If you want to make money with this network, the basic formula is pretty simple.

Traffic + Offer = Profit 

There are a number of ways to get traffic- you could start a niche organic-traffic site, build up a social media profile, market to your own email list, and you can even buy traffic. 

Paid Traffic

Buying traffic is a bit tricky because many of these affiliate programs stipulate that you can't compete with them on certain keywords.

It's also complex because you'll need to find a program with a high payout and a high converting offer- you'll need some healthy earnings margins if you're spending money to acquire traffic. 

Another risk is that AdWords doesn't look too favorably at affiliates directing traffic to a third-party page using affiliate links.

Organic Traffic

In my own case, I've focused on organic traffic- so the traffic flows through the site and I can selectively monetize my content with links from different affiliate programs. It's slower growth than paid traffic. I have a content pipeline that routinely pumps out long-form posts that compete for search engine traffic.

Social Traffic

Perhaps you're big on YouTube or Instagram- these platforms are another viable traffic source. As long as you have attention, there's an opportunity to monetize your content.

Email Marketing Traffic

Email marketing is another great traffic source. What I especially like about it is that you can quickly send targeted traffic to an affiliate offer by messaging your list. Or just incorporate affiliate content into your autoresponder and send targeted, recurring traffic to your affiliate offers.

All in all, ShareASale provides a pretty intuitive way to dig through their various programs.

Whether you're still brainstorming a niche, or already are an established player, perusing their Merchants will undoubtedly stimulate your imagination. There are a lot of affiliate offers out there that might be tangential to your niche. 

For example, if you run a personal finance blog, there are incorporation services and even business check printers you can logically be an affiliate for. 

ShareASale's Top Affiliate Programs


1. The Fanatics Affiliate Program

Fanatics specializes in licensed sports apparel. If you're in the sports niche, this would be a logical Merchant to promote if you're at all involved with the NCAA, NFL, MLB, NHL, NBA, UFC, MLS or NASCAR. Currently they're converting at 9.45% and offering 10% commission per sale. 

Sports Apparel, Jerseys and Fan Gear at Fanatics.com Sports Shop

Fanatics.com is the ultimate sports apparel and Fan Gear Store. Our sports store features Football Jerseys, T-shirts, Hats and more for NFL, MLB, NBA, NHL, MLS and College teams.

2. The MyPillow Affiliate Program

I constantly hear these guys advertising on AM radio and TV so it's no surprise that they're in ShareASale's top 10. Their proprietary pillow is designed with interlocking fill to create a customized sleep fit. They're offering 3% per sale and are converting at 26%. This would be a good product to promote if you're in the health or sleeping niche. 

MyPillow®: Official My Pillow Site

When I invented MyPillow®, my dream was to help as many people get a good night’s sleep as possible. I personally guarantee MyPillow® will be the most comfortable pillow you’ll ever own. -Mike Lindell, Inventor Of MyPillow®

3. The Cricut Affiliate Program

Cricut produces a crafts machine called the Cricut Maker. It's a DIY, crafts tool- so this would be a great program to join if you run a DIY or maker-type of site. They offer 12% commission and are converting at 8.86%. 

Cricut

Ever since we launched the original Cricut ® cutting machine, you’ve inspired us with your amazing creations. And as long as you keep doing your thing, we’ll keep doing ours: designing and building the tools you need to live your most creative life.

4. The Minted Affiliate Program

Minted is sort of like a Etsy- a community of freelance creators. According to their site, "Minted is a design marketplace. We source creative content from a global community of independent artists, then sell the best content in the form of art, home décor, and stationery, directly to consumers."

They appear to have a big focus on weddings- producing creative, artisinal designs. This would be a good program to join if you're in the weddings and bridal showers niche. Currently they offer 10-12% per sale and are converting at 2.44%. 

Holiday & Christmas Cards, Wedding Invitations, Photo Gifts and more | Minted

SHOP TODAY: Up to 20% off orders over $150; 25% off save the dates. Make one of a kind Christmas cards, wedding invitations, photo gifts, and more.

5. The Wayfair Affiliate Program

This one is a personal favorite- it's my best performing affiliate program within ShareASale. They specialize in home & garden products. In comparison to Amazon, they might not beat them on price, but they do compete on depth- often featuring a deeper product selection for different categories. Since I run a general product review site, Wayfair is a viable complement to the Amazon affiliate program.

Plus they often have many customer reviews- which helps users decide to purchase a particular product. I've also begun seeing more Wayfair television commercials- an indication to me that they're an ambitious e-commerce brand. They're converting at 1.92% and offering 5% commission.

It's a good program to join if you have a lot of product reviews and want an Amazon Associates complement/alternative, or if you're in the home & garden niche specifically.

Wayfair.com – Online Home Store for Furniture, Decor, Outdoors & More

Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.

6. The NFL Shop Affiliate Program

The NFL Shop is another sports apparel affiliate program- it's the official online store of the National Football League. It offers a huge variety of officially licensed NFL apparel and merchandise. Obviously a good program to join if you're in the sports and memorabilia niche. It offers a 6% commission and is converting at 13%. 

NFLShop – The Official Online Shop of the NFL | 2017 NFL Nike Gear, NFL Apparel & NFL Merchandise

Visit the official store of the NFL. Get the latest, officially licensed 2017 NFL Nike apparel, clothing, football merchandise, jerseys, New Era hats and other products for fans of all NFL teams. Pro football gear is available for men, women, and kids from all your favorite NFL teams.

7. The Gymboree Affiliate Program

According to their program page, they specialize in "high-quality, stylish children’s clothing". So if you run a parenting blog, for example, this would be a solid option to promote. They're converting at 9.26% paying 8% per sale. 

Kids Clothes, Baby Clothes, Toddler Clothes at Gymboree

Gymboree kids clothing celebrates the joy of childhood. Shop our wide selection of high quality baby clothes, toddler clothing and kids apparel.

8. The Deluxe Affiliate Program

According to their program page, the Deluxe Affiliate Program spans several different brands – including Bags & Bows, Deluxe Business Services, PsPrint, InkHead, and VerticalResponse. They provide business products and services like forms and checks, general office supplies, enterprise services and promotional products.

They're offering 10-30% product based commissions and are currently converting at 17%. This would be a good niche if you specialize in a particular industry.

For example, a legal blog could conceivably affiliate with Deluxe to promote them as an office-products supplier for law firms. 

Checks and Services for Small Businesses and Financial Institutions

Deluxe partners with small businesses and financial institutions to accelerate growth. Learn more about Deluxe marketing services and checks here.

9. Checks Unlimited Affiliate Program

This affiliate program specializes direct mail check printing. They bill themselves as "America's leading direct-to-customer check provider" and offer custom printed checks and accessories. They're offering 20% commissions and converting at 27%. If you're in a business or personal finance niche, this could be a good program to join. 

Checks Unlimited – Order for Up to 50% Off + Free Shipping

Choose from over a hundred personal check designs, and use code HY7V for a special price on your order along with free standard shipping.

10. The Incfile Affiliate Program

This program provides LLC, C-Corp, S-Corp and Non-Profit Incorporation Services. Having just incorporated myself, I understand how lucrative this type of service can be. Incorporating is pretty expensive, so if you're looking for an under-the-radar high-paying affiliate program, this is a really good one.

If you're in the personal finance space, it's an especially viable niche affiliate network you could experiment with.

Easy LLC Formation Create an LLC | Business Incorporation | Business Entity Formation | Business Forms

Find the right entity for your business. start here Launch Your Business Only $49 + State Fee. Take a moment to view our instructional video and see how easy it can be to get your business incorporated. watch the video We here to help you every step of the way.

Top 100 ShareASale Affiliate Programs

MerchantCatagoryWebsiteCommissionEPCDate Joined
FanaticsSports/Fitnesswww.fanatics.com10.00%$46.3203/31/2005
My Pillow IncHome & Gardenmypillow.com3.00%$149.4601/31/2017
CricutArt/Music/Photography
, Family
www.cricut.com/12.00%$71.5205/08/2014
MintedWeddingswww.minted.com10.00%405/09/2008
WayfairHome & Gardenwww.wayfair.com/5%$42.0209/22/2006
NFLShop.comSports/Fitnesswww.nflshop.com6.00%$57.7905/21/2015
Gymboree, Crazy 8 & Janie and JackAccessories
, Clothing
www.gymboree.com8%$33.7505/09/2013
Deluxe Business ProductsBusiness
, Financial
www.deluxe.com/shop20.00%$424.7307/20/2009
Deluxe Business ServicesGeneral Web Services
, Marketing
www.deluxe.com50%$518.1404/27/2009
Balsam HillHome & Gardenwww.balsamhill.com/2.00%$198.3405/22/2013
MixbookFamilywww.mixbook.com15.00%$130.9901/29/2010
Checks UnlimitedFinancialwww.checksunlimited.com20.00%$182.4212/12/2005
INCFILE.COM LLCLegalwww.incfile.com$50.00$598.5212/01/2014
Best Choice ProductsHome & Gardenbestchoiceproducts.com/5.00%$43.9403/27/2017
FansEdgeSports/Fitnesswww.fansedge.com10.00%$50.5904/10/2013
IdealShape, LLCHealthwww.idealshape.com8%$92.9012/13/2013
Interfocus IncClothingwww.patpat.com12.00%1710/24/2016
PopSocketsComputers/Electronicswww.popsockets.com20.00%1908/22/2017
TicketflyArt/Music/Photographywww.ticketfly.com25.00%$4.2909/01/2010
The California Wine ClubFood/Drinkwww.cawineclub.com/?utm_s15.00%$353.8206/13/2006
ReebokAccessories
, Clothing
shop.reebok.com/us/7.00%$23.6602/26/2013
ROMWEClothingwww.romwe.com/10.00%2305/17/2011
Magazine-Agent.comBooks/Mediawww.magazine-agent.com40.00%2406/17/2010
Sun BasketFood/Drinksunbasket.com/home$20.00$286.7704/28/2015
The RealReal, Inc.Clothingwww.therealreal.com5.00%$63.9007/11/2011
Yugster.comComputers/ElectronicsYugster.com6.00%$31.5906/04/2012
Easy Canvas PrintsArt/Music/Photographywww.easycanvasprints.com3.00%2806/01/2011
ProozyClothingproozy.com6.75%$22.8303/31/2015
SA CoClothingwww.safishing.com15%$60.3806/03/2015
NECTAR Sleep MattressesHome & Gardenwww.nectarsleep.com/$50.00$246.5402/07/2017
CraftBeerClub-Beer of the Month ClubFood/Drinkcraftbeerclub.com10.00%$113.4902/23/2011
MLBShop.comSports/FitnessMLBShop.com6.00%$42.2202/09/2016
RedbubbleArt/Music/Photographywww.redbubble.com10.00%$22.1604/24/2009
Shop.NHL.comSports/Fitnessshop.NHL.com6%$62.3107/02/2015
ViatorTravelwww.viator.com4%$49.0611/20/2008
WP EngineWeb Hostingwpengine.com$200.00$319.6207/17/2012
WalabotHome & Gardenwalabot.com/diy30.00%$279.0407/25/2017
Soufeel JewelryAccessories
, Gifts
www.soufeel.com10%$107.2703/13/2013
Claire'sAccessories
, Clothing
claires.com5.00%$34.7106/15/2017
Sally BeautyAccessoriessallybeauty.com5.00%$35.3606/16/2017
Grasshopper GroupBusiness
, Commerce/Classifieds
grasshopper.com/$100.00$538.7506/21/2011
BANGGOOD TECHNOLOGY CO., LIMITEDComputers/Electronicswww.banggood.com6.00%$16.2506/16/2011
BrooklinenHome & Gardenwww.brooklinen.com1.00%$129.7504/14/2016
SkybellComputers/Electronicswww.skybell.com/12.00%$106.1201/13/2015
The Snore Reliever Company LLCHealthwww.vitalsleep.com15.00%$202.5606/09/2011
Wine of the Month Club, IncFood/Drinkwww.wineofthemonthclub.co15.00%$172.3506/26/2013
NBAStore.comSports/Fitnessstore.NBA.com6.00%$24.5206/29/2015
CreativeLiveArt/Music/Photography
, Business
www.creativelive.com20.00%$44.7107/01/2015
The Linux FoundationEducationtraining.linuxfoundation.20.00%$315.5409/01/2015
Pura Vida BraceletsAccessories
, Clothing
www.puravidabracelets.com12.00%$44.2606/14/2016
FanaticsSports/Fitnesswww.fanatics.com10.00%$46.3203/31/2005
My Pillow IncHome & Gardenmypillow.com3.00%$149.4601/31/2017
CricutArt/Music/Photography
, Family
www.cricut.com/12.00%$71.5205/08/2014
MintedWeddingswww.minted.com10.00%405/09/2008
WayfairHome & Gardenwww.wayfair.com/5%$42.0209/22/2006
NFLShop.comSports/Fitnesswww.nflshop.com6.00%$57.7905/21/2015
Gymboree, Crazy 8 & Janie and JackAccessories
, Clothing
www.gymboree.com8%$33.7505/09/2013
Deluxe Business ProductsBusiness
, Financial
www.deluxe.com/shop20.00%$424.7307/20/2009
Deluxe Business ServicesGeneral Web Services
, Marketing
www.deluxe.com50%$518.1404/27/2009
Balsam HillHome & Gardenwww.balsamhill.com/2.00%$198.3405/22/2013
MixbookFamilywww.mixbook.com15.00%$130.9901/29/2010
Checks UnlimitedFinancialwww.checksunlimited.com20.00%$182.4212/12/2005
INCFILE.COM LLCLegalwww.incfile.com$50.00$598.5212/01/2014
Best Choice ProductsHome & Gardenbestchoiceproducts.com/5.00%$43.9403/27/2017
FansEdgeSports/Fitnesswww.fansedge.com10.00%$50.5904/10/2013
IdealShape, LLCHealthwww.idealshape.com8%$92.9012/13/2013
Interfocus IncClothingwww.patpat.com12.00%1710/24/2016
PopSocketsComputers/Electronicswww.popsockets.com20.00%1908/22/2017
TicketflyArt/Music/Photographywww.ticketfly.com25.00%$4.2909/01/2010
The California Wine ClubFood/Drinkwww.cawineclub.com/?utm_s15.00%$353.8206/13/2006
ReebokAccessories
, Clothing
shop.reebok.com/us/7.00%$23.6602/26/2013
ROMWEClothingwww.romwe.com/10.00%2305/17/2011
Magazine-Agent.comBooks/Mediawww.magazine-agent.com40.00%2406/17/2010
Sun BasketFood/Drinksunbasket.com/home$20.00$286.7704/28/2015
The RealReal, Inc.Clothingwww.therealreal.com5.00%$63.9007/11/2011
Yugster.comComputers/ElectronicsYugster.com6.00%$31.5906/04/2012
Easy Canvas PrintsArt/Music/Photographywww.easycanvasprints.com3.00%2806/01/2011
ProozyClothingproozy.com6.75%$22.8303/31/2015
SA CoClothingwww.safishing.com15%$60.3806/03/2015
NECTAR Sleep MattressesHome & Gardenwww.nectarsleep.com/$50.00$246.5402/07/2017
CraftBeerClub-Beer of the Month ClubFood/Drinkcraftbeerclub.com10.00%$113.4902/23/2011
MLBShop.comSports/FitnessMLBShop.com6.00%$42.2202/09/2016
RedbubbleArt/Music/Photographywww.redbubble.com10.00%$22.1604/24/2009
Shop.NHL.comSports/Fitnessshop.NHL.com6%$62.3107/02/2015
ViatorTravelwww.viator.com4%$49.0611/20/2008
WP EngineWeb Hostingwpengine.com$200.00$319.6207/17/2012
WalabotHome & Gardenwalabot.com/diy30.00%$279.0407/25/2017
Soufeel JewelryAccessories
, Gifts
www.soufeel.com10%$107.2703/13/2013
Claire'sAccessories
, Clothing
claires.com5.00%$34.7106/15/2017
Sally BeautyAccessoriessallybeauty.com5.00%$35.3606/16/2017
Grasshopper GroupBusiness
, Commerce/Classifieds
grasshopper.com/$100.00$538.7506/21/2011
BANGGOOD TECHNOLOGY CO., LIMITEDComputers/Electronicswww.banggood.com6.00%$16.2506/16/2011
BrooklinenHome & Gardenwww.brooklinen.com1.00%$129.7504/14/2016
SkybellComputers/Electronicswww.skybell.com/12.00%$106.1201/13/2015
The Snore Reliever Company LLCHealthwww.vitalsleep.com15.00%$202.5606/09/2011
Wine of the Month Club, IncFood/Drinkwww.wineofthemonthclub.co15.00%$172.3506/26/2013
NBAStore.comSports/Fitnessstore.NBA.com6.00%$24.5206/29/2015
CreativeLiveArt/Music/Photography
, Business
www.creativelive.com20.00%$44.7107/01/2015
The Linux FoundationEducationtraining.linuxfoundation.20.00%$315.5409/01/2015
Pura Vida BraceletsAccessories
, Clothing
www.puravidabracelets.com12.00%$44.2606/14/2016

If you're looking to join an affiliate network- ShareASale is a good place to start. It really specializes in physical products, but regardless, just by perusing their different programs you're guaranteed to stumble across some interesting monetization options. 

HireWriters Review | The Best Native English Writing Service

hirewriters review

In this post, I’m going to analyze HireWriters– showing you how I use it to generate quality content at a decent price.

HireWriters is an affordable Native-English content marketplace. If you’re unfamiliar with using text brokerages, this is a ‘self-managed’ option.

Meaning, you place the content orders and then accept or reject the finished article. Compared with managed options, where the text brokers facilitate the process, self-managed content brokerages are generally cheaper.

HireWriters has become my favorite article-writing service because the writing is Native English, the turnaround is quick, and the pricing is surprisingly cheap.

SIGN UP FOR HIREWRITERS

My Video Overview

I shot a HireWriter review for my YouTube channel- I actually order content and show you what the fulfillment process is like:

 

How It Works

Ordering content is pretty simple. Once you’ve logged in, just follow the steps below:

Hire Writers Order Articles and Content

The step by step process is outlined below:

  1. Create a HireWriters.com account (sign up)
  2. Click “Order Content”
  3. Click “Order Articles”
  4. Enter a Project Description (i.e. “DIY Tomato Cages”)
  5. Enter an Article Length
  6. Choose a Language (U.S. or British English)
  7. Provide a Writer’s Time Limit (i.e. one day or more)
  8. Choose a Skill Level for your writer:
    Beginner Writers – Any writer will do
    General Writers – At least 3 jobs completed with an overall rating of 4 stars or above
    Skilled Writers – At least 7 jobs completed with an overall rating of 4.1 stars or above
    Expert Writers – At least 12 jobs completed with an overall rating of 4.6 stars or above
    Invite Writers To Private Job – Select from writers I have set to “FAVORITE” status
  9. Choose an Article Tone
  10. Enter Your Keywords
  11. Add Special Instructions
  12. Place Order

CREATE HIREWRITERS ACCOUNT

You can also search out individual writers by a range of criteria. If you want to quickly build up an army of vetted article writers, this is a quick way to do it:

Hire Writers Search Writers

As you can see in the screenshot above, there’s a range of filters you can apply to screen the marketplace’s writers.

You can filter them by their Overall Rating, their Experience Level, their article’s Rejection Rate, how many jobs they’ve completed and even by their Specialty and Industry.

I like that they include photos, as well- other writing platforms I’ve used keep things pretty anonymous. The photo adds a bit of personality- and this added accountability probably improves the quality of their output.

Pricing

HireWriters has a bunch of different content types you can order:

  • Articles
  • ReWritten Articles
  • Facebook Fanpage Post
  • Data Entry Work
  • Transcription
  • Poetry
  • eBook

If you’re reading this post, most likely you’re going to be ordering from the Articles category.

I published the pricing below:

Writer's Skill Level:150-300 Words300-500 Words500-700 Words700-1000 Words1000-2000 Words2000-3000+ Words
Beginner1.853.454.826.158.2514.40
General2.904.656.909.1511.9020.20
Skilled3.656.158.9010.9014.4028.20
Expert7.0013.4019.4025.4032.4060.00

I generally hire from the General ($11.90) and Skilled ($14.40) categories for 1000-2000 Words.

Generally speaking, $12 or $14 for 1,000 words is really good.

When I hire UpWork writers, that’s the pricing I’m looking to hire for. So to get that pricing from a text broker is pretty surprising. Text brokers provide speed and convenience- which is great.

Though there’s a lot of benefits to working with a dedicated freelancer from a platform like UpWork. But- you can ‘favorite’ writers inside of HireWriters, so it is possible to build up a cadre of trusted article writers on the platform.

How I Use It

I created a detailed Google Doc that explains the writing task- I link to it in the Special Instructions section, asking the writers to review it before they begin writing.

The Google Doc includes a short video detailing the writing task and some specific requirements regarding the writing task I’m outsourcing.

I’ve found that this is the easiest way to work with a text broker.

By providing detailed instructions in a Google Doc, which I routinely tweak and optimize, it’s an easy way to help guarantee a quality outcome.

My Article Writing Instructions

Below I embedded one of my article-writing project guidelines. Feel free to download it- you can upload it to Google Docs, generate a shareable link, and use it within HireWriters when you submit orders.

The instructions are geared towards creating keyword-optimized content based on a single keyword- it trains the writers to perform some basic keyword research.

And it means I don’t have to spend a lot of time creating custom instructions for each piece of content I create- for example, specifying the different keyword concepts and themes that should be in an article.

As well, it instructs them create a free Grammarly account to spot-check their writing and use a keyword-density tool to avoid over-optimized content.

ORDER CONTENT

What I Like

Pricing: I’ve found the writing quality to be the best bang for the buck compared with all the other text brokerage services I’ve used.

Quality: As of yet I haven’t rejected any written content- it definitely feels like the writers are Native English. Plus I often get questions from the writers about the task- that’s great because it shows they’re actually invested in a quality outcome, as opposed to just churning out low-quality articles.

External Linking: The ability to link to a Google Doc. Some of the text brokers I’ve experimented with prohibit you from externally linking- so I can’t link to my Google training document. That’s a hassle because I include several screenshots in the document which helps the writers perform on-the-fly keyword research.

Plagiarism detection: HireWriters says that they employ the Copyscape API to automatically scan submitted content to make sure that it’s original, and not plagiarized. I’d still recommend spot-checking it every so often with CopyScape.

Update: I used CopyScape to spot-check an article I received from HireWriters recently and did receive a plagiarism hit. I wrote to their support and received the following response:

We use the copyscape API, which is based on a percentage of similarity. We set the strictness level to around 80%, meaning, it must be 80% or higher to pass.

We do this in order to allow common sense similarities to pass, and not get flagged by copyscape.

So- just keep in mind that the ‘strictness level’ currently is set to 80%. I’m not as paranoid about ‘duplicate content’ issues as I used to be- in fact, one technical SEO I know says that in his testing as long as the content is more than 50% unique, the content will be indexed as unique by Google.

What I Don’t Like

User Interface: A minor gripe- the User Interface looks very dated and, while functional, can be somewhat confusing when you first begin using it.

The HireWriters Affiliate Program

If you like HireWriters and want to recommend it a friend- you can sign up to their affiliate program. How much can you earn?

According to their affiliate page, you’ll earn “$5 for each client you refer that makes a deposit plus 50% of the future net profits!”

I’ve just started promoting them- and it’s an easy recommendation because, as I’ve outlined, the content quality is well above average for the price.

Alternatives

Summing Up

HireWriters is one of the best deals for content on the internet right now- and I’ve used every imaginable article-writing service.

It’s fast, cheap and decent quality- I recommend trying it out whether you’re just beginning your internet-marketing journey or are a grizzled IM veteran looking to rank content in the SERPs.

The Wayfair Affiliate Program: Any Good?

wayfair affiliate program

If you're an online publisher in the home & garden space, you're probably familiar with Wayfair.

This home goods e-commerce company launched in 2002 and specializes in home furnishings and décor items. According to Wikipedia, it has over ten million products from over 10,000 suppliers.

As opposed to some of the other physical-goods affiliate programs I've reviewed, Wayfair is actually a viable alternative to the Amazon Associates program for authority site publishers.

tl;dr Summary: Wayfair's home & garden specialization and product depth make it a solid option to promote. Its 7% commission rate is competitive with the commission from comparable Amazon Associate program categories.

I am a Wayfair affiliate- so I can provide some detailed insights.

As you can see in the screenshot below, it's converting at less than 1% for me:

ShareASale Traffic Report Affiliate Account Manager Ryan Nelson (1)

While that's not amazing, they are one of the few physical goods Advertisers that are making an effort to compete with Amazon.

This includes some high-quality, branded content: 

They also run television ads. All of this stuff matters- it increases their brand awareness and should theoretically help conversions when you drive traffic to their online store.

I should also note, once you've joined Wayfair, you also have access to Birch Lane, All Modern and Joss And Main eCommerce stores. It's also important to note, that there is a separate b2b Wayfair- it's called Wayfair for Business that offers a flat $40 per sale, and is currently ranked #71 by ShareASale's PowerRank, as of June 2018.

*Wayfair has moved to CJ.com, so sign up there if you want to join their affiliate program.

Wayfair Keyword Rankings

Below, I've compiled a list of Wayfair's 1,000 best keyword rankings, minus some brand terms.

Use the keyword research to get a sense of Wayfair's most popular products. 

Wayfair Commission Structure

Below is a screenshot of Wayfair's affiliate commission structure and performance stats for the last 30 days from 6/7/2018 (remember Wayfair is now in CJ.com):

wayfair affiliate program home goods network

Wayfair provides a 7% commission with a 7 day cookie, converting at almost 2% with an average commission of $23.45.

It currently allows you to promote the U.S. and Canadian stores- so if you're an international affiliate, with international traffic, you'll want to factor that into your decision making process.

For example, if your site primarily gets traffic from India, Wayfair isn't going to be doing international deliveries to India- so Amazon would be a better option, since they do have an Amazon India affiliate program.

That said, according to their affiliate marketing landing page, the Wayfair affiliate program offers:

  • the opportunity to market Wayfair.com, Wayfair.ca, JossAndMain.com, AllModern.com, BirchLane.com, and Wayfair’s Wedding Registry
  • An in-house management to help you with registration, product linking, and content curation
  • Straightforward sign-up, reliable tracking, and regular payments through ShareASale
  • More than 1 million products available via data feed
  • As much as 7% commissions with an average order size of $300
  • As much as $10 for each and every wedding registry referred

Wayfair VS Amazon Affiliate

Below is the current Amazon Associates commission structure.

You can see that, head to head, Amazon's Outdoors category is currently providing 7% commissions and that the Furniture/Home/Home Improvement category is at 8%. 

So Amazon competes strongly with Wayfair's 7% commission on its home and garden offerings.

Product CategoryCommission Rate
Amazon Gift Cards, Wine0%
Video Games & Video Game Consoles1%
Televisions, Digital Video Games2%
PC, PC Components, DVD & Blu-Ray2.5%
Amazon Fresh, Toys3%
Amazon Fire Tablet Devices, Dash Buttons, Amazon Kindle Devices4%
Physical Books, Health & Personal Care, Sports, Kitchen, Automotive, Baby Products4.5%
Digital Music, Grocery, Physical Music, Handmade, Digital Videos5%
Outdoors, Tools5.5%
Headphones, Beauty, Musical Instruments, Business & Industrial Supplies6%
Apparel, Amazon Element Smart TV (with Fire TV), Amazon Fire TV Devices, Jewelry, Luggage, Shoes, Handbags & Accessories, Watches, Amazon Echo Devices7%
Furniture, Home, Home Improvement, Lawn & Garden, Pets Products, Pantry8%
Amazon Fashion Women, Men & Kids Private Label, Luxury Beauty, Amazon Coins10%
All Other Categories4%

You can get an updated commission structure list for the Amazon Associates program here.

How To Join

If you want to join the Wayfair affiliate program, sign up to ​CJ.com and apply to join by searching the Merchants for 'Wayfair'. 

Why Should You Promote It?

In my experience, if a physical-goods affiliate program is going to compete with the Amazon Associates program, it needs to compete with them on product category depth.

Meaning, Wayfair, on average, isn't going to beat Amazon on price, ease of use or shipping speed. Where it can compete is in its access to exclusive and different products.

One of my sites is a DIY site- so I pay attention to Wayfair's product catalog. If you search for Adirondack chairs on both Wayfair (click here) and Amazon (click here), you'll see that Wayfair has a diverse range of different options.

It's not an 'also ran' that tries to outperform Amazon on price and conversion %. It's doubling down on its niche specialty- which to my mind is the only way any eCommerce company stands a chance of competing with Amazon.

True, my sub 1% conversion rate isn't great- but it does diversify me from Amazon affiliate revenue.

And I frame Wayfair as a price comparison option- so, to my mind, I don't lose traffic by linking to it. Users are clicking through to Wayfair to compare prices and inventory before recirculating through my affiliate links to potentially convert on Amazon itself.

What Do They Offer?

In terms of product offers, you can see their full Department list here

  1. Furniture
  2. Bed & Bath
  3. Décor & Pillows
  4. Rugs
  5. Lighting
  6. Home Improvement
  7. Appliances
  8. Outdoor
  9. Baby & Kids
  10. Storage & Organization
  11. Window Treatments
  12. Mattresses
  13. Pet
  14. Holiday Décor
  15. Commercial

Departments

Shop Wayfair for Departments to match every style and budget. Enjoy Free Shipping on most stuff, even big stuff.

How To Promote It

The primary channels are SEO, Social and Email. As I've written about in my affiliate program reviews, the traffic acquisition method will determine promotional strategy. 

Email

For example, if you've got a home furnishings email list, I'd recommend subscribing to all of Wayfair's newsletters and paying attention to their affiliate announcements so you can market deals and promotions to your list.

For example, on their site there's a link to a Sales section:

Daily Sales Wayfair

this gives you access to a convenient run-down of their current discount promotional opportunities.

Always consult their affiliate agreement before implemeting a promotional strategy. For example, at the time of this writing, their email marketing guidelines stipulate that:

"Email Marketing & Publicity: If you intend to promote the Program via e-mail campaigns, you must adhere to the following: 1.You must abide by the CAN-SPAM Act of 2003 (Public Law No. 108-187). 2.E-mail must be sent on your behalf and must not imply that the e-mail is being sent on behalf of Wayfair. 3.We must be sent a copy of the e-mail. Reversal Policy: We reserve the right to reverse orders due to order cancellations, duplicate tracking, returns, disputed charges, Program violations as outlined in this Agreement, and for any other reason in our sole discretion. Deep Linking Restrictions: We currently allow deep linking to pages other than the main page of any of our websites."

They say that they require a "copy of the e-mail". I would just contact their affiliate support (affiliates@wayfair.com) to clarify this if you're going to do email marketing. Do they need a copy of every email you send before you send it?

Make sure you have some clarification on this before you try email marketing the Wayfair Affiliate Program.

SEO

If you're doing SEO, like I do, I generally will link to a product search path like this one for Adirondack chairs and tell readers to click to 'view Wayfair's prices'. You can see how I do that in this comparison table below:

amazon and walmart affiliate product table comparison example

 In this example, I'm using NewEgg, but you get the idea. The table is Amazon products, but I insert a link to Wayfair as a price comparison option.

Search engine optimization and niche site marketing are great avenues for generating affiliate marketing revenue. I personally enjoy publishing long-form, technically optimized content- so this is the best choice for me. I'm not an email marketer and I don't enjoy building social communities and marketing my content that way.

Social

If you're a social marketer, be aware that Wayfair prohibits you, as of this writing in June 2018, of using affiliate links on social properties:

"Submitting affiliate links to social sharing sites such as Pinterest, Reddit.com, Digg.com, StumbleUpon.com, etc. is strictly prohibited. You shall not place links on your own Facebook page or Twitter feed" (Source).

Of course, you can link to your content, which links to Wayfair. Many affiliate programs prohibit sharing affiliate links on social platforms. The Amazon Associates program is becoming more progressive regarding social affiliate marketing (Source), but you'll need only promote on channels you've verified ownership of.

Summary

Overall, Wayfair is a strong option to consider- unlike some of the other affiliate programs I've reviewed that offer weak commissions with low conversion potential. 

It's a great option if you're in the home & gardening niche- there are lots of crafty products to promote. And their category depth helps it compete with Amazon.

So, while it may not beat Amazon on conversion, you can at least promote different products with Wayfair, rather than promoting the same product that Amazon already has. Let me know what your experiences using Wayfair in the comments section! 

Authority.Builders Review: Real User Data Case Study

Google Images Labeled For Reuse

I first started building niche affiliate sites in 2015. Like everybody else, I eventually collided with the familiar and frustrating conundrum: how to acquire high-quality backlinks.

While white-hat guest posting strategies were well known then, a lot of the grayer hat link building methods were still popular.

Things like:

  • Tiered link building
  • ScrapeBox blog commenting
  • Automated GSA Search Engine Ranker campaigns
  • Purchased links

I’ve experimented with all of these methods except for the purchase of backlinks.

And I’ve spent countless hours researching the topic.

Since I published some of my research in my post on the best link buying services, I received a lot of feedback from my readers.

One of my subscribers contacted me about his experience using Authority.Builders. He provided some detailed information about the links he acquired and their effect on his site’s keyword rankings.

He purchased 2 links for 2 different posts on his site.

Below, I’ll share his results with you and discuss how Authority.Builders works.

Affiliate Disclosure: I am an affiliate for Authority.Builders.

About Authority.Builders

Authority.Builders is a backlink service from Matt Diggity (Twitter Profile). It’s essentially a guest-post marketplace- enabling you to purchase guest posts on websites.

Case Study Results

Here’s a video review of the Authority.Builders case study:

The subscriber shared the following data about two links he acquired from Authority.Builders to an 8-month-old site in July 2019. It took 10 days after his order for the links to go live:

authority.builders review

The Links

The first link was a DR 55 and the second was a DR 51:

link stats

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First Link’s Effect

The day after the first link went live on July 20th, 2019 the page jumped from #17 to #9, onto the first page of Google:

rank tracking first keyword

Second Link’s Effect

The day after the second link went live on July 20th, 2019 the page jumped from #70 to #38, before settling into position #52:

backlink tracking 2

Analysis

It’s evident that links have had an almost immediate and positive impact on rankings. When it comes to rankings, keep in mind that there are many other variables at play here.

Ahrefs provides a useful, visual overview of the importance of different ranking variables.

They say it “shows that link signals have a much higher correlation score than individual on-page factors (meta tags, keyword usage etc).”:

You can see that the URL Rank (UR) has a higher correlation with Google rank than Domain Rank (DR). What it means is that you should be prioritizing the acquisition of links with high URs, more so than high DRs.

At the end of the day, I don’t spend too much time scrutinizing these technical factors. My backlink strategy prioritizes a slow, passive approach to link acquisition.

Generally, I target DR 25+ backlinks and I use Ahrefs (there are some Ahrefs alternatives, as well) to find backlinks from a site’s most trafficked pages. Those pages usually have better URs and, if they have traffic, I hope to siphon some clicks, as well.

How Authority.Builders Works

Once you sign up, you’re prompted to add the websites you’re trying to get links to.

Then, you’ll get access to a backlink ‘marketplace’ – an inventory of websites you can purchase guest posts from.

authority.builders marketplace

Once you select the links you want, you provide your URL/anchor text/and some other optional fields.

ordering backlinks

Once purchased, Authority.Builders does all the work- writing and submitting the guest post for publication with your selected backlink and anchor text.

As you can see in the screenshot, you’re able to filter the guest post opportunities by a range of different metrics, including Moz’s, Majestic’s and Ahrefs’.

They also include Monthly Traffic figures- it’s important that the site, and the page specifically, gets traffic and clicks.

Obviously, there’s no guarantee that the page you get your link on will get traffic and clicks- but at least you know that the domain gets some traffic.

It’s definitely not inexpensive, but there’s a lot of work going on behind the scenes. Authority.Builders needs to pay for the content and perhaps even pay a publication fee just for the webmaster to publish it.

Features & FAQs

  • URL Backlist: you can list out links you already have, or links from sites you don’t want, to prevent acquiring undesirable backlinks.
  • 365-day Guarantee: Authority.Builders says “Our links should remain live permanently and should never be removed. We are currently offering a 365-day money-back guarantee. If your link is removed for whatever reason within a year, we will automatically refund you the full purchase price. If it’s been longer than a year and it’s removed, we can reach out to the webmaster and ask them to re-post the article. Customer satisfaction is our #1 goal.”
  • No PBNs: They “create niche relevant articles” on real sites.
  • Turnaround Time: They say that “most orders are completed within 7-10 days after invoice is paid”.
  • Foreign Links: They recommend you reach out if you need foreign links: sales@authority.builders.
  • Only DoFollow: All links are DoFollow.

Summing Up

Link building can be a distastefully time-consuming chore. Sure, you can build out your own process for guest post outreach and save some money. But if you don’t want to be bothered and have the capital to invest in your website, Authority.Builders offers an efficient and transparent process for acquiring backlinks.